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Description

Jo Malone London North America is seeking a Senior Manager, Events & Experience to lead the execution of consumer and creator-driven activations across national retailers and free-standing stores. This role suits a candidate with trade marketing experience who is eager to deliver high-impact events, drive retail growth, and develop strategic leadership within luxury beauty.

Key Responsibilities:

Retailer Experience

+ Build omni-channel event programs with retailers using TOA, sampling, and activations

+ Analyze gifting and event periods to measure ROI and optimize future plans

+ Partner with Field and Key Account teams to apply consumer data for growth strategies

+ Oversee coordinator to ensure timely delivery of products, props, and collateral

+ Work with Visual Merchandising to create unique in-store experiences

+ Partner with Field, Education, and PR to deliver in-store, virtual, and influencer events

+ Track event learnings to drive continuous improvement

Free Standing Store (FSS) Marketing

+ Support FSS activations in partnership with Director and Commercial lead

+ Contribute to promotional calendars aligned with brand priorities

+ Drive forecasting and assortment strategy while ensuring e-tail alignment

Budget & Program Management

+ Manage account budgets, track spend, and review ROI

+ Oversee sampling, collateral, and promotional planning with Account Management and Marketing Ops

+ Ensure timely production and distribution of materials

Market Research & Analysis

+ Research consumer and industry trends to inform event strategy

+ Track performance metrics and provide actionable insights

Cross-functional Collaboration

+ Partner with Marketing, Commercial, Education, and Field teams to ensure alignment

+ Support integration of events with overall brand strategies

Qualifications

Ideal Candidate:

A strategic thinker with leadership potential and passion for luxury beauty. Thrives in a fast-paced, collaborative environment and is motivated to elevate consumer experiences.

+ Bachelor’s degree in Marketing, Business, or related field

+ 3–5+ years in trade marketing, shopper marketing, or sales in beauty, CPG, retail, luxury, or consumer electronics

+ Strong analytical and data skills with ability to drive insights

+ Experience in trade promotions, activations, and merchandising

+ Excellent communication and relationship-building abilities

+ Proficiency in Microsoft Office and analytics tools such as Nielsen or IRI

Equal Opportunity Employer

It is Company's policy not to discriminate against any employee or applicant for employment on the basis of race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medical conditions), gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances. The Company will endeavor to provide a reasonable accommodation consistent with the law to otherwise qualified employees and prospective employees with a disability and to employees and prospective employees with needs related to their religious observance or practices. Should you wish to apply for this position or any other position with the Company and you believe you require assistance to complete an application or participate in an interview, please contact [email protected].