• Media Relations Manager

    Robert Half The Creative Group (Washington, DC)


    Description

    Our global client is seeking a Web Content Manager to oversee and manage WordPress CMS. This role will work closely with developers, editors, marketing, and creative teams to ensure the organization’s website content is engaging, accurate, accessible, and optimized for both user experience and search engines.

     

    This is an excellent opportunity for a content professional who thrives at the intersection of digital strategy, web content management, and cross-functional collaboration.

    Key Responsibilities

    + Manage the WordPress CMS, collaborating with developers and editors to support organizational needs.

    + Conduct content audits to identify gaps, redundancies, and opportunities for improvement.

    + Produce site maps and visualizations to illustrate website structure and functionality.

    + Train staff on best practices for creating and publishing website content.

    + Update HTML, CSS, and JavaScript as needed to support content and functionality.

    + Collaborate with creative, marketing, and technical teams to maintain site standards and brand consistency.

    + Implement SEO strategies to maximize search rankings and analyze user engagement.

    + Create, edit, publish, and retire content including text, images, videos, and interactive web assets.

    + Track and manage requests for website updates and new projects, ensuring deadlines are met.

    + Roll out and maintain a strategy for managing publishing requests (e.g., office hours).

    + Evaluate and streamline content governance procedures; maintain documentation libraries.

    + Partner with business units to develop engaging landing pages and interactive experiences.

    + Manage URL redirects, broken links, and cookie consent content.

    + Serve as the primary contact for troubleshooting site performance issues.

    + Integrate keywords, metadata, and analytics into content strategy for SEO optimization.

    + Coordinate content activation with paid media and social campaigns.

    + Stay current with competitor sites, industry best practices, and innovations in content strategy.

    Requirements

    Qualifications

    + Bachelor’s degree in Journalism, Marketing, Communications, or a related field.

    + 3–5 years of experience managing content for high-traffic websites.

    + Proficiency in WordPress CMS, with the ability to create, update, and optimize content.

    + Strong knowledge of SEO, web traffic metrics, and analytics tools (e.g., Google Analytics 4).

    + Familiarity with UX/UI best practices; experience supporting a website redesign is highly preferred.

    + Experience using data and analytics to evaluate and improve web initiatives.

    + Solid understanding of HTML, CSS, JavaScript, and web technologies.

    + Hands-on experience with MS Office and content platforms.

    + Excellent writing, editing, and communication skills in English.

    + Strong organizational skills with the ability to manage multiple projects in a deadline-driven environment.

    + Professional, collaborative, and detail-oriented with the ability to build consensus across teams.

     

    Innovation starts with people.®

     

    Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

     

    Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.

     

    All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

     

    • 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (https://www.roberthalf.com/us/en/terms) .