"Alerted.org

Own the media planning, execution, and optimization of aligned campaigns.

Partner with internal teams and agencies to develop and execute integrated, multi-channel digital campaigns.

Serve as the media subject matter expert within a pod-based marketing team.

Manage the agency briefing process, including channel selection, tactic justification, and strategic handoff.

Monitor campaign performance, analyzing data to optimize execution and inform future strategies.

Provide recommendations on media execution and budget allocation, working closely with agency partners.

Ensure transparency by regularly sharing campaign progress and performance with marketing peers.

Align campaigns with institutional marketing priorities, focusing on product-level and lower-funnel marketing strategies.

Qualifications:

Bachelor's degree in Marketing or a related field (or equivalent experience).

Minimum 5 years of relevant experience, in native and programmatic advertising, preferably in an agency setting.

Technical Skills:

Experience managing paid digital media campaigns.

Proficiency in LinkedIn Campaign Manager (required).

Experience with The Trade Desk (required).

Familiarity with Adobe Analytics (nice to have).

Skills:

Expertise in native and programmatic advertising.

Proven ability to optimize campaigns based on performance data.

Excellent collaboration and communication skills, with the ability to present insights to marketing teams.

Highly organized and detail-oriented, capable of managing multiple campaigns simultaneously.

Ability to work in a fast-paced, highly collaborative environment.

Job ID: 1102284#LI-Cella#LI-KM1#PLEqual Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact [email protected] offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including: medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan (all benefits are based on eligibility). This posting is open for thirty (30) days.