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**Summary of Position (Job Purpose)** _- Major purpose and functions of the position._

The Dollar Tree Grand Openings and Re-openings Specialist will support the planning and execution of marketing efforts for Dollar Tree grand openings, grand re-openings, and special store events. With over 8,000 stores across the U.S. and aggressive expansion plans, this role plays a critical part in driving local awareness, customer traffic, and brand engagement at the community level to drive incremental sales.

This individual will be responsible for coordinating and activating multi-channel marketing tactics that support the successful launch and relaunch of stores—ensuring visibility across local media, digital channels, and in and out of store touchpoints. The ideal candidate is detail-oriented, organized, and thrives in a high-volume, deadline-driven environment. They will partner closely with internal teams, store operations, and external vendors to ensure seamless and on-brand execution that aligns with Dollar Tree’s broader marketing and business objectives.

**Principal Duties and Responsibilities-** _Primary responsibilities listed in order of importance_

+ Execute local marketing plans to support grand openings and reopening’s across Dollar Tree’s growing national store footprint. Continue to dial in turn key plans for future events to maximize performance.

+ Manage and maintain a centralized marketing calendar of all upcoming grand openings and reopening’s while closely collaborating with Stores Operations leadership.

+ Coordinate across internal teams (e.g., creative, store operations, merchandising) and external partners to ensure timely execution of all tactics.

+ Support the development and deployment of marketing materials such as localized flyers, social content, paid media, in-store signage, PR support, and direct mail (where applicable).

+ Ensure consistency and compliance with brand standards across all local marketing executions.

+ Partner with the Paid Media Manager and social media teams to amplify store openings through geo-targeted campaigns and localized posts.

+ Track campaign performance and store-level results to inform future recommendations and optimizations.

+ Liaise with Store Operations and Field Marketing to identify high-impact opportunities for community-level support, including local partnerships, events, or promotions.

+ Contribute to post-event reporting and documentation of best practices to drive continuous improvement in grand opening playbooks.

+ Monitor competitive store marketing activity and recommend new ideas for local engagement

**Minimum Requirements/Qualifications** _- Summary of knowledge, experience and education required._

+ BA/BS in Marketing, Communications, Business, or a related field.

+ 2+ years of marketing experience, preferably in retail or field marketing.

+ Experience managing high volumes of projects and timelines simultaneously.

+ Excellent organizational and project management skills with sharp attention to detail.

+ Ability to collaborate cross-functionally and communicate effectively across all levels.

+ Proficient in Microsoft Office Suite (Excel, Word, PowerPoint, Outlook).

+ Experience working with creative teams, media agencies, or print vendors a plus.

+ Familiarity with social media and local marketing tactics preferred.

_This is not to be considered a complete list of job duties, as they may be amended or added to as needed._

Full time

500 Volvo Parkway,Chesapeake,Virginia 23320

Customer Experience

Dollar Tree