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Summary This position is located at Fort Lee, VA - Marketing. Incentives and Bonuses Incentives will not be paid. Responsibilities Recommends priorities, develops plans and directs the execution of market research, analysis and assessment. Formulates and implements marketing policy and procedure for MWR programs. Evaluates effectiveness through attainment of goals and analysis of business trends and market share. Develops long and short-range marketing operation plans. Develops sales, promotional and merchandising strategies, brochures and pamphlets. Identifies and analyzes customer needs and satisfaction. Assists program managers develop internal customer service training programs. Directs subordinate staff in assisting managers market and promote their programs. This includes advertising, event marketing, sales campaigns, sales promotions, radio and television production graphic art design, and development of MWR publications. Requirements Conditions of Employment Qualifications Resumes must be two pages (or less). Resumes should clearly demonstrate the applicant's relevant experience, skills, knowledge and abilities as they pertain to this position. A qualified candidate must possess the following: Demonstrated related work experience. (Work experience must have been equivalent in complexity, difficulty and responsibility to the next lower pay band level.) Work experience developing market research programs, data analysis, business practices and economic principals. OR Completion of the requirements for a master's or equivalent graduate degree in marketing, advertising or closely related field. Specialized education developing market research programs, data analysis, business practices and economic principals. In addition to the above qualifications, candidates who possess the following qualifications will be considered "Highly Preferred" or "Best Qualified": Masters Graduate Degree in Marketing or Related Field. MWR Marketing Experience. Education Additional Information Area of Consideration This job is open to candidates worldwide. Manual Application Option If you are unable to apply online, you can complete a paper application. To get started, contact servicing NAF Human Resources representative or office listed in the Agency Contact Information section (at the bottom of this announcement) to request a copy of the application form. Be sure to submit your completed application form, along with your resume and any required supporting documents, NO LATER THAN 3:00 p.m. on the closing date of the announcement. Important: Incomplete applications, including missing responses to questionnaire items may result in an ineligible rating. PCS Costs Payment of Permanent Change of Station (PCS) costs are authorized based on a determination that a PCS move is in the Government's interest. Allowances and Differentials This job is part of a pay-banded system. Sunday premium pay for regularly scheduled employees and night differential pay may be authorized by the Garrison Commander. Non-foreign overseas allowances, cost of living (COLA), and differentials will not be paid, contingent upon eligibility. Your Application may be Considered for Multiple Opportunities: After you apply, your application remains valid for 90 days and may be referred to hiring officials as new vacancies arise. Additional referrals may occur for up to 90 days after the closing date. Discover Your Path to Success Before you apply, take a moment to explore our Applicant Information Kit, your go-to guide for understanding our hiring processes and making your application stand out. Inside you will find helpful tips, insights, and everything you need to feel confident and prepared. Click this URL to view the kit: https://publicfileshare.chra.army.mil/Applicants/NAF\_Applicant\_Information\_Kit.pdf