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Senior Associate, Programmatic
- Publicis Groupe (New York, NY)
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Company description
Hi there! We’re Razorfish. We’ve been leading the marketing industry with our digital expertise since the start of the internet. But in 2020, we did a full reboot. What’s different? It all starts with people. Weird, wonderful, complex people - with diverse backgrounds in strategy, creative and technology. But no matter how different we are, we all have one thing in common. We believe our differences are our strength. So we push for inclusion, challenge convention and bring in new perspectives, to inspire new ideas. Because when we connect by understanding what makes people different, we can create unforgettable experiences that enrich lives. Join us at razorfish.com.
Responsibilities
+ Plan, execute, manage, and optimize programmatic media campaigns (e.g. auction/exchange based performance media, Display, Mobile or Video audience-based buying, remarketing campaigns
+ Independently generate strategic insights for the campaigns in their portfolio and implement campaigns with the support of Analysts. Sr. Analysts train Analysts on client specific requirements, providing expertise in optimization strategies and guidance on best practices related to client communication
+ Assist in the development of client-facing campaign performance reports including data quality and insight development
+ Traffic campaign tags into Demand Side Platforms (DSPs), or other ad technology environments
+ Oversee the campaign QA process to ensure accurate campaign implementation, pacing and performance
Qualifications
+ The ideal candidate will have prior online trafficking and campaign management experience, strong analytical and communication skills, and prior experience with bid management platforms and active campaign optimization
+ 2+ years of experience managing Display, Video, and/or Mobile Programmatic Media Buying
+ Working knowledge of at least one programmatic DSP; The Trade Desk, Yahoo DSP, Amazon and DV360
+ Resourceful, curious, and motivated individual with an ability to work independently as well as in a team setting
+ Assist with setting up and evaluation new partnerships to help bring new opportunities to the Samsung business
+ Strong analytics, organizational, and communication skills and strong project management skills
+ Proficiency in Microsoft Office Suite with intermediate to advanced understanding of Excel
Additional information
The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include:
+ Paid Family Care for parents and caregivers for 12 weeks or more
+ Monetary assistance and support for Adoption, Surrogacy and Fertility
+ Monetary assistance and support for pet adoption
+ Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
+ Tuition Assistance
+ Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
+ Matching Gifts programs
+ Flexible working arrangements
+ ‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
+ Business Resource Groups that support multiple affinities and alliances
The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.
Razorfish is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.
If you require accommodation or assistance with the application or onboarding process specifically, please contact [email protected].
All your information will be kept confidential according to EEO guidelines.
Compensation Range: $60,000-$90,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 11/28/25.
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