• Sr Marketing Manager - Product Marketing

    GE Aerospace (Evendale, OH)


    Job Description Summary

    The Senior Product Marketing Leader is responsible for building and articulating market and product strategies and value sells for respective Commercial Engines & Services.

    Job Description

    Essential Responsibilities:

    + Develop the long-term strategic vision and value proposition for the assigned business channel, product line, and/or services offering.

    + Support strategic business plan and pricing discussion, participate in commercial NPI development and bring solution to address market feedback and achieve business goal.

    + Articulate and present GE’s product value differentiation in the market to assigned customer segments.

    + Monitor any current and future competitive threats in the industry and provide recommendations to maintain or secure GE’s desired market positioning.

    + Provide sales campaign support through the generation of comparative value charts as well as through performing life cycle analytics and commercial product strategy.

    + Coordinate with airframers to develop joint value sells.

    + Build network of industry experts through industry events and personal engagement to stay apprised of evolving trends, and share trends in a thoughtful way

    + Partner with the long-range forecasting team to analyze and interpret future growth trends, regional demand distribution, competitive dynamics, and win rates. Evaluate aircraft utilization and productivity metrics, along with their projected outlook, to inform strategic decision-making.

    + Solicit, collect, and analyze large quantities of data to succinctly capture key insights

    + Our preferred location for this opening is Cincinnati, Ohio. However, the hiring team can be flexible to accommodate work locations of Dubai, London, or France. GE Aerospace will not sponsor individuals for employment visas, now or in the future, for this job opening.

    Qualifications/ Requirements:

    + Bachelor's degree from an accredited university or college, preferably in marketing, business, or engineering

    + Minimum of 10 years working experience in Aviation industry

    Desired Characteristics:

    + Commercial aviation industry experience

    + Product marketing experience

    + Ability to tell a story and develop presentations to influence leaders and stakeholder on program commercial strategy

    + Experience with lean, able to adopt lean mindset and tools for marketing activities

    + Strong oral and written communication skills, strong interpersonal and leadership skills

    + Demonstrated ability to analyze and solve complex problems

    + Demonstrated ability to lead programs / projects; ability to document, plan, market, and execute programs

    + Established project management skills

     

    GE Aerospace offers a great work environment, professional development, challenging careers, and competitive compensation. GE Aerospace is an Equal Opportunity Employer (https://www.eeoc.gov/sites/default/files/2022-10/22-088\_EEOC\_KnowYourRights\_10\_20.pdf) . Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.

     

    GE Aerospace will only employ those who are legally authorized to work in the United States for this opening. Any offer of employment is conditioned upon the successful completion of a drug screen (as applicable).

     

    **Relocation Assistance Provided:** Yes

     

    GE Aerospace is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.