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Marketing Graphic Designer
- Ken Garff Automotive Group (Salt Lake City, UT)
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GRAPHIC DESIGNER
ABOUT THE ROLE:As a Graphic Designer on the Creative Team, you will fulfill the specific creative needs of the dealerships offers across various digital and print assets. You will collaborate with the fellow artists to develop and implement campaign concepts to achieve Garff dealership brand and sales initiatives. Your work will directly support dealership marketing strategies, reducing in-store production costs while ensuring consistency and quality in branding. This position requires strong design fundamentals and creative problem-solving.
This is a hybrid role, offering a mix of remote work and in-office collaboration, ensuring flexibility while maintaining strong teamwork and communication.
KEY RESPONSIBILITIES:
+ Design and execute automotive offer creatives across multiple platforms
+ Develop digital display ads, website graphics, social media content, and in-store signage
+ Create corporate branding assets, including logo-wear and internal communications
+ Coordinate with Account Managers to understand dealership strategy and sales goals
+ Collaborate with the Digital Team to create campaign concepts that drive engagement
+ Provide strategic creative expertise to Account Managers and Digital Team
+ Manage projects with Workflow Manager to meet deadlines and work within allotted timelines
REQUIRED SKILLS & PROFICIENCY:
+ Strong foundation in design principles, including typography, hierarchy, and layout
+ Proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign)
+ Excellent aesthetic judgement and eye for detail
+ Ability to prioritize work and manage deadlines
+ Clear and effective communication skills within a collaborative team environment
+ File setup for varying types of print runs
+ Basic UI/UX is a plus
KEY PERFORMANCE INDICATORS:
+ Creative Team deadline adherence
+ Increased unaided brand awareness
+ SEO/Social/Digital KPI performance on specific campaign assets (i.e., CTR, bounce rates, open rates, etc.)
+ Process improvement (i.e., production pipeline, artistic improvement, technical improvement, etc.)
+ Production efficiency improvement (i.e., templates, library of assets, white label concepts, etc.)
#INDOTHER
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