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We are seeking an accomplished Sr. Data and AI Strategist to join our growing Data & AI services team at Acxiom! In this role, you will act as a trusted advisor, enabling clients to leverage data, AI, and marketing technologies as critical assets for business success. You will support the design and delivery of data and AI strategies that help clients unlock the value of their customer and marketing data. You will contribute to consulting engagements that strengthen data foundations, enable smarter activation, and prepare organizations for AI-driven marketing.

This role is ideal for someone with consulting experience, a strong curiosity and passion for data, AI, and marketing strategy, and the energy to delve into details while also considering the broader picture. A working understanding of marketing, martech, audiences, and customer data is essential, as you will frequently need to consume and interpret client artifacts, including architectures, data catalogs, data assessments, analytics/performance reports, and process diagrams. You’ll collaborate closely with senior strategists and technical specialists, gaining exposure to complex client challenges across industries.

What You Will Do:

+ Contribute to the delivery of data and AI strategy projects, working on workstreams such as current-state assessments, gap analyses, future-state design, and actionable roadmaps.’

+ • Analyze client data and marketing challenges to identify opportunities for stronger data foundations and responsible AI enablement, including reviewing and synthesizing client-provided documentation such as data catalogs, architectures, assessments, and reporting outputs.

+ Develop and present clear consulting deliverables (e.g., findings, frameworks, recommendations, and supporting slides) in a client-ready format.

+ Support strategy development in areas such as:

+ Customer data management, platforms, and governance.

+ Data quality, taxonomy, and metadata models.

+ Identity strategies and consent/preference management.

+ Activation through clean rooms, orchestration, and measurement.

+ Early-stage AI use cases and analytics for marketing impact.

+ Collaborate with cross-functional teams (data engineers, analysts, AI experts, and marketing specialists) to align on recommendations.

+ Stay curious and proactive: research emerging trends in data, AI, and marketing technology; bring fresh perspectives; and contribute ideas that push projects forward.

What You Will Have:

+ 8+ years of experience in strategic consulting, with a focus on data and AI strategy for marketing transformation.

+ Demonstrated success delivering data-driven projects that drive measurable business outcomes and client growth.

+ Proven expertise in developing strategic approaches to leveraging customer data (1P, 2P, 3P) to enable marketing innovation and organizational adoption.

+ Strong experience in data-driven marketing, including campaign development, measurement, and optimization.

+ Ability to translate business challenges into data and AI strategies and actionable solutions.

+ Exceptional communication and presentation skills, capable of influencing both technical and non-technical stakeholders.

+ Experience working in cross-functional and intercultural teams, with strong interpersonal and organizational abilities.

What Will Set You Apart:

+ Working knowledge of the Martech ecosystem and the functions of the tools within, including Customer Data Platforms, cloud-based data platforms (e.g., Databricks, Snowflake), and journey rchestration tools.

+ Familiarity with digital marketing and customer data touchpoints (e.g., cookies, device IDs, campaign data).

+ Understanding of measurement/attribution and data governance concepts.

+ Experience with visualization tools (Tableau, Power BI) or analytics platforms (Adobe, Google Analytics).

+ Interest or basic exposure to AI concepts (machine learning, predictive modeling, generative AI) and their application to marketing strategy.

+ Background in a quantitative field (Business, Informatics, Economics, Computer Science, or related).

\#GD17

Primary Location City/State:

Homebased - Conway, Arkansas

Additional Locations (if applicable):

Acxiom is an equal opportunity employer, including disability and protected veteran status (EOE/Vet/Disabled) and does not discriminate in recruiting, hiring, training, promotion or other employment of associates or the awarding of subcontracts because of a person's race, color, sex, age, religion, national origin, protected veteran, military status, physical or mental disability, sexual orientation, gender identity or expression, genetics or other protected status.

Attention California Applicants: Please see our CCPA/CPRA Privacy Act notice here (https:////www.acxiom.com/wp-content/uploads/2023/01/CCPA-CPRA-Notice-for-Employees-Eff-01012023.pdf) .

Attention Colorado, California, Connecticut, Maryland, Nevada, New Jersey, New York City, Ohio, Rhode Island, and Washington Applicants: This position is not located in the aforementioned locations but applications for remote work may be considered. For information about this role under state or local equal pay or pay transparency laws, please contact [email protected] .

We are leaders in helping brands achieve the number one mantra for every business – know your customer. For fifty years, we’ve helped marketers deal with a fast-changing future of growing channels, data and technology. By understanding the customer, marketers can communicate with relevance everywhere and drive better customer experiences that build a better brand and, in turn, better business.

We’re one of the marketing industry’s most experienced, respected and forward-thinking leaders. For nearly fifty years, we’ve helped the world’s best marketers understand their customers so that they can reach people with relevance rather than randomness. Our products and solutions form the data foundation that make it possible for marketers to drive better customer experiences and meaningful interactions at scale across every channel.

Our job opportunities will give you the opportunity to showcase your talents, grow your skills, and expose you to cutting-edge technologies, whether you’re an engineer, developer, products guru, systems and security expert, sales and consulting executive, or an intern looking to gain real experience with a company that will make you stand out.

At Acxiom, our values begin with our associates, who are the single most important driver of our success. We’re looking to hire people who share our core values: collaboration, excellence, innovation, a focus on outcomes, and being empowered to make and own decisions that benefit our clients and our company. Our values represent our brand promise – to our clients and to our associates – and define our company culture.

If you are interested in applying for employment with Acxiom and need special assistance or an accommodation to apply for a posted position, contact our recruiting department at 1-877-314-2049.

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Internal applicants need to apply for open positions through their Workday account. Please log into Workday and use the **Find Jobs** report to search for and apply for positions posted internally. For questions, please contact the recruiter listed on the job posting.

Attention California Applicants: Please see our CCPA/CPRA Privacy Act notice here (https://www.acxiom.com/wp-content/uploads/2023/01/CCPA-CPRA-Notice-for-Employees-Eff-01012023.pdf) .

Attention Colorado, California, Connecticut, Maryland, Massachusetts, Nevada, New Jersey, New York City, Ohio, Rhode Island, and Washington Applicants: This position is not located in the aforementioned locations but applications for remote work may be considered. For information about this role under state or local equal pay or pay transparency laws, please contact [email protected] .

Attention Mexico Applicants: Please see our Privacy Policy notice here (https://www.acxiom.com/wp-content/uploads/2023/07/ACXIOM\_MX\_AVISO\_DE\_PRIVACIDAD\_EMPLEADOS\_Privacy\_Notice\_Workday.pdf) .

*Note: Offers for recruitment from any websites featuring the Acxiom name or its variations, other than those listed here: www.acxiom.com, www.acxiom.co.uk, and www.acxiom.de are fraudulent. Please do not engage with these sites.