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Introduction

The Ecosystem Strategist for Acquisition Acceleration plays a critical role in driving IBM’s ecosystem growth by strategically identifying, acquiring, and integrating partners and capabilities that strengthen our joint value propositions. By leveraging IBM’s acquisitions, the strategist enables differentiated messaging and marketing strategies that elevate brand awareness, foster deeper partner engagement, and amplify IBM’s influence across the entire alliance landscape.

Your role and responsibilities

Core responsibilities:

* Map out the ecosystem landscape to understand where value can be created through integration or collaboration.

* Define the role the partner wants to play in the IBM ecosystem

* Prioritize acquisition or partnership opportunities based on potential to accelerate growth, innovation, or market access

* Define how the acquisition or partnership enhances the ecosystem’s value proposition to clients.

* Collaborate with cross-functional teams (product marketing, product content, VADs, Ecosystem Acquisitions, Ecosystem Enablement) to ensure smooth integration of acquired entities or partners.

* Establish governance models to manage ecosystem relationships and ensure smooth transition.

* Track KPIs to measure the impact of acquisitions and partnerships on ecosystem performance.

* Partner communications, linking the GTM programs with the right partner, providing messaging and relevant updates across multiple channels.

* Partner event strategy, supporting the in person and digital engagements to provide enablement to partners and integration of partners in to tier one customer events.

* Partner experience, through activation's across digital and in person channels that inform, excite and delight our partner community globally.

* Develop and execute a strategic integration plan to onboard IBM legacy partners into the newly acquired solution, ensuring alignment of value propositions, enablement resources, and joint go-to-market initiatives

Required technical and professional expertise

* 3-5 years of experience in ecosystem sales or ecosystem marketing

* Strong understanding of ecosystem dynamics and marketplaces

* Excellent analytical skills with the ability to translate data into actionable marketing strategies.

* Proven track record in driving partner adoption through marketing initiatives.

Preferred technical and professional experience

* Bachelor’s degree in marketing, computer science, Engineering, or related technical field; MBA is a plus.

* Success in fast growth enterprise and SaaS solutions serving a worldwide customer base.

* Strong track record of developing internal enablement programs that drive consistent sales results.

* Curiosity and point of view on how to build meaningful relationships with key partners and internal teams.

* Hiring manager and Recruiter should collaborate to create the relevant verbiage.

IBM is committed to creating a diverse environment and is proud to be an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender, gender identity or expression, sexual orientation, national origin, caste, genetics, pregnancy, disability, neurodivergence, age, veteran status, or other characteristics. IBM is also committed to compliance with all fair employment practices regarding citizenship and immigration status.