• Brand Experience Coordinator

    Hormel Foods (Bedminster, NJ)


    Brand Experience Coordinator

     

    To save time applying, Applegate does not offer sponsorship of job applicants for employment-based visas for this position at this time.

    Summary

    Under the general direction of the Brand Strategy & Experience Manager, the Brand Experience Coordinator is responsible for coordinating and executing trade shows, employee events, marketing events, and sales events, as well as managing the Brand Studio. This includes overseeing shipments and inventory across three brands, creating and distributing branded gifts, and supporting demo programs. The role also assists with marketing briefs and campaign execution, maintains budget documentation, and processes invoices to support the broader Brand Equity & Innovation team.

    Essential Functions

    Event Coordination & Execution (45%)

    + Lead the execution of trade shows, employee events, marketing activations, and sales events (up to 30 experiences and 3 trade shows annually).

    + Manage logistics, vendors, and timelines while delivering within the events budget.

    + Manage all event materials for execution, creating lists, packing, setting up and unpacking after events.

    + Maintain budget documents. Process purchase requests, track expenses, and submit invoices for approval and payment.

    Brand Studio (40%)

    + Oversee the Brand Studio and storage areas, coordinating fulfillment and shipments across three brands. Working closely with brand managers, communication, social media, digital and sales.

    + Maintain accurate inventory systems for marketing materials, premiums, and collateral, ensuring on-time delivery to support business needs.

    + Create, source, and fulfill custom gifts and premium requests, including influencer kits, sales support, and internal gifting.

    Marketing Support (15%)

    + Coordinate weekly and monthly marketing planning meetings by scheduling, note taking and helping develop plans.

    + Support with marketing briefs and campaign execution.

    + Support demo program logistics and shipments as needed.

    + Manage and filter Asana requests, help make new forms when needed.

    + Assist with Invoice Tracking, Purchase Order Training and Vendor Setup for Brand Development team.

    + Provide ideas and illustrations to the Creative team to bring campaigns and activations to life.

    + Perform additional duties in support of Brand Experience, Marketing, and Sales initiatives.

    + Oversee donation program.

    Position Requirements

    + Bachelor's degree in marketing, Communications, Hospitality, or related experience

    + 2+ years of event experience preferred

    + Strong creative and artistic skills

    + Valid Driver's License and reliable transportation (SUV preferred)

    + Ability to work independently, lead projects, and direct others

    + Professional, positive, and courteous with all clients and partners

    + Excellent written and verbal communication skills

    + Knowledge of Applegate products and mission, with ability to share with customers/consumers

    + Strong attention to detail; able to meet deadlines

    + Effective problem-solver with ability to prioritize and multitask in a fast-paced environment

    + Passion for the Organic and Natural food industry

    + Proficiency in Microsoft Office (Word, Excel, PowerPoint)

    + Experience with project management software (Asana) preferred

    Working Conditions

    + Office Environment

    + Ability to lift to 50lbs.

    + Ability to travel up to 30% (including weekends and overnight)

    Supervisory Scope:

    n/a

     

    Hormel Foods provides equal employment opportunities to applicants and employees without regard to race; color; sex; gender identity; sexual orientation; religious practices and observances; national origin; pregnancy, childbirth, or related medical conditions; status as a protected veteran or spouse/family member of a protected veteran; or disability.

     

    At Hormel Foods, base pay is one part of our total compensation package and is determined within a range. The base hiring pay range for this role is between $24.75-$34.75 per hour, and your actual base pay within that range will depend upon a variety of factors including, but not limited to, job-related knowledge, skill set, level of experience, and geographic market location.

     

    For immediate consideration, apply online at: www.hormelfoods.com/careers

     

    At Hormel we invite difference and diversity in all aspects. We offer a space of support, understanding, and community. We are committed to the journey! Learn more about our progress here: https://www.hormelfoods.com/about/diversity-and-inclusion/

     

    **Requisition ID** : 31000

     

    Hormel Foods Corporation is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, gender, sexual orientation, gender identity, national origin, disability, or veteran status.