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Description

We are looking for an Associate Product Marketing. In this role, you will contribute to the development, launch, and management of products within a dynamic consumer packaged goods environment. This position involves close collaboration with cross-functional teams to ensure successful execution of product strategies and lifecycle management.

Responsibilities:

• Assist in creating new product concepts, prototypes, and initial production samples.

• Coordinate all aspects of go-to-market strategies, including packaging design, sales materials, and inventory preparation.

• Serve as a key point of contact between Sales, Manufacturing, and Supply Chain to ensure product timelines are met and issues are resolved.

• Maintain and update accurate product master data, including setup and Bills of Materials within internal systems.

• Support the commercialization process for new products from concept to launch.

• Analyze market trends and data to identify opportunities for product growth and improvement.

• Collaborate with internal departments to ensure alignment on product strategies and launch plans.

• Monitor product performance post-launch and provide recommendations for optimization.

• Ensure compliance with packaging, labeling, and merchandising standards.

• Contribute to the development of training materials for internal teams and external partners.

Requirements • Bachelor’s degree in marketing, business, engineering, or a related field.

• At least 1–2 years of experience in product or brand management, ideally within the manufacturing or consumer packaged goods sector.

• Proven experience managing new product launches from concept to commercialization.

• Proficiency in Microsoft Excel, including pivot tables and VLOOKUP functions, for data analysis.

• Strong communication and collaboration skills, with the ability to work across various departments.

• Familiarity with packaging and retail merchandising principles.

• Experience with enterprise systems such as Oracle or SAP is a plus.

• Knowledge of new product introduction processes within the consumer goods industry is preferred. Innovation starts with people.®

Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.

All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

• 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (https://www.roberthalf.com/us/en/terms) .