• Marketing Specialist

    Stratasys (Minnetonka, MN)


    Marketing Specialist

    Location:

    Minnetonka, Minnesota, United , MN, US

    Job ID:

    54619

    Category:

    Marketing

     

    Stratasys is a world leader in 3D printing!

     

    **Stratasys** is leading the global shift to additive manufacturing with innovative 3D printing solutions for industries such as aerospace, automotive, consumer products and healthcare. Through smart and connected 3D printers, polymer materials, a software ecosystem, and parts on demand, Stratasys solutions deliver competitive advantages at every stage in the product value chain. The world’s leading organizations turn to Stratasys to transform product design, bring agility to manufacturing and supply chains, and improve patient care.

     

    The  **Regional Marketing Specialist** ** ** **is** a key member of the Americas marketing team, helping to achieve accelerated growth at Stratasys. In this role, you will be responsible for driving demand generation for regional marketing activities. You will work closely with the regional marketing team and partners to create and execute campaigns and digital initiatives supporting events, trade shows, field marketing events, promotions, and regional campaigns.

    Essential Duties and Responsibilities include the following:

    Campaign and Promotion Execution

    + Support the AMER Marketing team in executing the overall regional marketing plans.

    + Create and deploy email and social media campaigns for regional initiatives and channel partner programs.

    + Manage the execution of regional promotions by developing collateral, drafting copy with Product and Vertical Marketers, setting up and executing email campaigns, and identifying target audiences.

    + Work in HubSpot to create and launch regional emails and landing pages

    Event and Trade Show Support

    + Collaborate with regional marketers on marketing and campaign support for events and trade shows.

    + Work closely with the Events team to market and drive attendance to customer-facing events.

    + Partner with the Events/Trade Show Specialist to provide support for event execution as needed.

    Planning and Coordination

    + Support the development and management of the regional marketing calendar.

    + Coordinate campaign timelines and deliverables with cross-functional marketing teams.

    Communications and Collaboration

    + Clearly articulate campaign strategy, goals, and KPIs verbally and through PowerPoint presentations to internal teams.

    + Work collaboratively with regional marketers and partner marketing teams on demand generation and related activities.

    Basic Qualifications

    + Bachelor's degree in marketing or related field (Business, Journalism, Communications, etc.) or equivalent experience.

    + 2-4 years marketing experience, preferably in B2B marketing.

    Preferred Qualifications

    + Demonstrated ability to execute high-impact demand generation activities.

    + Excellent communication and interpersonal skills with ability to build relationships with external partners, internal teams, and sales.

    + Ability to draft marketing copy, collaborating with regional marketers, product marketers, and vertical marketers.

    + Experience using HubSpot to execute email marketing and track campaign results.

    + Experience setting up campaigns in Salesforce and using it for reports.

    + Experience setting up and running webinars

    + Experience creating short marketing videos a plus.

    + MS Office including PPT, Excel, and Word

    + Experience using Canva and Monday.com a plus.

    + Experience using AI tools to create content, images, and short videos.

    + Ability to speak Spanish.

     

    Travel required: 10%

     

    We believe our people are the heart of our success. That’s why we’ve designed a comprehensive Total Rewards program that goes beyond the basics and supports our _People First_ strategy. When you join Stratasys, you’ll gain access to benefits and perks that will support you and your family both inside and outside of work.

     

    For this position, the typical annual starting base salary is from $65,000- $80,000 base salary, which does not include variable incentive pay. This range represents a good faith estimate for this position. Your individual base pay will depend on your skills, qualifications, geographical location, and/or experiences.

    What you will be part of:

    + **Company Overview -** https://www.stratasys.com/en/about-us/history/

    + **Our Culture and Values -** https://www.stratasys.com/en/about-us/culture/

    + **Our Sustainability “3D Printing a Better Tomorrow”** **_-_** https://www.stratasys.com/en/about-us/sustainability/

    + **Our Locations** **_-_** https://www.stratasys.com/en/contact-us/office-locations/

    + **Check out our Video -** https://www.youtube.com/watch?v=6wmDfmt2bNI

    **To perform this job successfully** , an individual must be able to perform each essential duty satisfactorily. Stratasys will provide reasonable accommodations for qualified individuals with disabilities. In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification form upon hire.

    **Stratasys** is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to their protected Veteran or disabled status and will not be discriminated against for their race, color, religion, sex, age, disability, military status, or national origin or any other characteristic protected under federal, state, or applicable local law. Please view Equal Employment Opportunity Posters provided by OFCCP here