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The Email Marketing Coordinator will be responsible for managing the National Inventors Hall of Fame email and text message campaigns, including strategy, project management, copywriting, execution, and analysis of campaign analytics.

Position Responsibilities:

+ Manage the National Inventors Hall of Fame email content calendar.

+ Develop email content, including writing email copy and planning creative assets.

+ Project manage and execute email/text sends/journeys for multiple areas of the business utilizing Salesforce Marketing Cloud.

+ Analyze, evaluate, and report on all data from email and text message campaigns, providing insights to help drive Key Performance Indicators (KPIs) and inform future email campaigns and strategies.

+ Work closely with the Creative Team and Marketing Copy Team leads to execute email copy, assets, and design.

+ Collaborate with the Reporting, Events, Fundraising, and Sales departments to ensure we are reaching the appropriate target audience(s).

+ Collaborate with the Digital Marketing Team on campaign planning and ideation, such as identifying KPIs, benchmarks, and targeting tactics.

+ Act as the go-to resource for email marketing trends, providing updates and reporting on how we can implement updates into our email strategy.

Knowledge, Skills, and Abilities:

+ 2-3 years of experience in digital marketing, specifically with email.

+ Experience with Salesforce Marketing Cloud is a plus.

+ Strong planning, organizational skills, and attention to detail.

+ Proactive approach; identifies and solves problems.

+ Excellent communication skills, written and verbal.

+ Self-motivated and eager to learn and take on new challenges.

+ Adaptability; flexible to changing market forces and shifting priorities.

+ Ability to manage multiple projects at a time.

+ Energetic and passionate about email marketing, trying new ideas, and bringing those ideas to life.

+ Ability to regularly work in the office and attend in-person meetings.

+ Requires regular, reliable, and on-time attendance.

Why Join the National Inventors Hall of Fame?

+ Comprehensive Health Coverage: Enjoy top-tier medical, dental, vision, and insurance plans, along with flexible spending accounts to help pay for any out-of-pocket medical expenses.

+ Company-Paid Benefits: NIHF contributes 100% to provide life and disability coverages.

+ Secure Your Future: Benefit from our 401(k) plan with up to a 4% employer match and 100% vesting upon initial contribution, ensuring your financial stability and growth.

+ Generous Time Off: Take advantage of paid time off, paid holidays, and a year-end closure from December 24th to January 1st to recharge.

+ Additional Support: Access Critical Illness, Hospital, and Accident Supplemental Income plans for extra peace of mind.

+ Pet-Friendly Perks: Protect your furry friends with our pet insurance plans.

+ Stay Fit and Healthy: Utilize our on-site workout facility to maintain your physical well-being.

+ Flexible Work Arrangements: Enjoy alternate workday scheduling and the option to work from home after 90 days, promoting a healthy work-life balance.

+ Thriving Work Environment: Be part of a great team environment with ample opportunities for growth and a culture that prioritizes professional development.