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Senior Manager, Product Marketing - AI & Cloud…
- Pegasystems (Boston, MA)
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Senior Manager, Product Marketing - AI & Cloud Foundations
Job Category: Marketing
Meet Our Team:
Pega’s GTM product marketing transforms innovation into market impact. The AI & Cloud Foundation group owns the core narratives for security, compliance, architecture, and operational maturity that underpins all Pega offerings. We partner across product, engineering, commercial, and field teams to ensure every product capability, launch and customer interaction reflects a trusted, scalable, and differentiated foundation.
Picture Yourself at Pega:
As the Product Marketing Senior Manager of AI & Cloud, you’ll lead messaging , content creations and go-to-market alignment and management for Pega’s foundational AI and cloud capabilities. You’ll translate technical depth into compelling value, drive launch excellence across channels, and shape competitive positioning in hyperscaler ecosystems. You’ll define and track KPIs such as cloud ACV, GenAI adoption, and customer satisfaction to ensuring insights drive product and field success. You will drive key executive conversations to help bring to light the success pillars of the AI and Cloud foundations around making Pega Easy to Buy, Easy to Trust and Easy to Own.
What You'll Do at Pega:
+ **Messaging & Positioning** : Own persona-based internal and external messaging/content for foundation capabilities, security, compliance, and architecture across all channels for AI and aaS / Cloud.
+ **Collaborate:** Work with product management to develop product positioning and messaging that resonate with our target buyer personas.
+ **Understand:** Document our buyer’s process, including where they get information, and the who, what, when and why behind the decisions they make. Use this to drive change.
+ **Launch Execution** : Lead GTM orchestration for foundational capabilities, ensuring smooth sales, enablement, and adoption.
+ **Competitive Intelligence** : Benchmark hyperscaler and AI competitors; deliver actionable insights for product and field teams.
+ **Metrics & Scorecards** : Track KPIs to inform roadmap, improve delivery, and enhance customer experience.
+ **Program Support** : Communicate cross-functional changes (e.g., migrations, deprecations) with clarity and empathy.
Who You Are:
A strategic storyteller and operator with deep cloud and AI curiosity. You excel at translating complexity into business value, creating high-impact presentations, and driving adoption through data. You understand the Pragmatic Marketing Framework, hyperscaler GTM strategies, and AI governance trends. You thrive in cross-functional environments and bring energy, creativity, and precision to every launch.
What You've Accomplished:
+ 7+ years in B2B SaaS Product Marketing, including 3+ years in cloud/AI relevant areas.
+ Proven ownership of messaging, content creation, launch plans, and enablement.
+ Experience with partner marketing and competitive analysis.
+ Familiarity with AWS, GCP, and AI governance frameworks.
+ Pragmatic Institute Certified (PMC) III or higher preferred.
Pega Offers You:
+ Pega offers competitive compensation, equity, comprehensive benefits, and a culture of innovation and inclusion.
+ You’ll have visibility, impact, and the opportunity to shape how customers adopt and trust Pega’s AI and cloud foundations.
+ Gartner Analyst acclaimed technology leadership across our categories of products
+ Continuous learning and development opportunities
+ An innovative, inclusive, agile, flexible, and fun work environment
Job ID: 22650
It is Pega's policy to engage, recruit, hire, promote, train, discipline, and compensate in all job classifications, without regard to race, color, sex, religion, national origin, age, disability, sexual orientation, gender identity, veteran status, or any other category protected by law.
https://www.pega.com/about/careers/equal-employment-opportunity
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