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At Lilly, we unite caring with discovery to make life better for people around the world. We are a global healthcare leader headquartered in Indianapolis, Indiana. Our employees around the world work to discover and bring life-changing medicines to those who need them, improve the understanding and management of disease, and give back to our communities through philanthropy and volunteerism. We give our best effort to our work, and we put people first. We’re looking for people who are determined to make life better for people around the world.

Who We Are

+ We are building a best-in-any-class Social Media Center of Excellence (CoE) that enables Lilly to accelerate, reach, and scale across platforms with precision and agility. The Social Media CoE partners with brand teams, the in-house agency, and external media partners to deliver compliant, customer-centric content that moves at the speed of business. We are platform experts, process builders, and operational problem-solvers who believe in the power of storytelling, the importance of governance, and the value of data-informed execution.

What We're Looking For

+ In today's constantly evolving digital environment driven by generative AI, evolving privacy regulations, and emerging platforms-we're seeking a forward-thinking, operationally minded leader to serve as **Associate Director of Social Media Capabilities & Operations** .

+ You bring deep expertise in social media platforms and tools, a strong understanding of compliance, and a passion for building scalable infrastructure. You thrive in fast-paced environments, anticipate external trends, and know how to translate strategy into execution.

+ This role is not only about leading execution-it's about building the infrastructure that enables it. You'll be responsible for developing and scaling global social media capabilities, including platform governance, trafficking systems, and operational workflows. A key aspect is leading a team of traffickers and working closely with the in-house creative agency, brand teams, and external partners to ensure quick, accurate, and compliant deployment of social media content across paid and organic channels.

What You’ll Do

Strategic Leadership & Capability Building

+ Serve as a subject matter authority on social media trends, platform innovation, and AI technologies.

+ Partner with Tech@Lilly to scale tools globally and advantage AI to supervise and protect social media assets.

+ Launch and lead interpersonal projects to accelerate reach and scale, identifying gaps and removing road blocks.

+ Maintain and update the Lilly Design System for social media tactics to facilitate compliant tactic development.

Operations Oversight & Team Leadership

+ Lead a team of operations managers and traffickers, providing strategic direction, training, and performance oversight with a strong ability to prioritize effectively in a fast-paced environment.

+ Supervise and orchestrate social media execution, ensuring seamless coordination across platforms, creative, media, BI&A, regulatory, and brand teams to deliver accurate, compliant content on time—while effectively leading opposing priorities in a fast-paced environment.

+ Run trafficking of paid and organic tactics via platforms like Sprinklr, Meta Ads Manager, and LinkedIn Campaign Manager.

+ Support execution with in-house agency and strategy teams and reviewing tactics for accuracy and compliance.

Compliance & Risk Management

+ Ensure adherence to legal, regulatory, and company policies across all platforms and ad formats, and adherence to company policies and industry standards in all social media activities

+ Maintain relationships with platform representatives to run updates and mitigate risks.

+ Provide insights and guidance during Global Social Media Enablement Team (GSMET) meetings to identify scalable opportunities.

Technology & Innovation

+ Collaborate with Tech@Lilly and platform partners to integrate and scale social media tools.

+ Evaluate and implement new technologies to enhance performance and operational efficiency.

+ Champion AI-driven solutions to streamline workflows and protect brand integrity.

Cross-Functional Collaboration

+ Partner closely with social strategy, in-house agency, media partners and compliance teams to execution.

+ Host informational sessions to educate internal and external partners on approved content production.

+ Drive integration of operational and technical expertise across affiliate teams, brands, and MLRO teams.

Minimum Requirements

+ Bachelor's degree in communications, marketing, digital media, or a related field.

+ 7–10 years of experience in digital or brand marketing.

+ Minimum 3–5 years in leadership roles, with demonstrated ability to coach for performance and provide actionable feedback to elevate team and others.

+ Qualified applicants must be authorized to work in the United States on a full-time basis. Lilly will not provide support for or sponsor work authorization and/or visas for this role.

Preferred Qualifications

+ Experience operating in regulated industries (e.g., healthcare, finance, government, media), with a focus on process rigor and documentation.

+ Strong leadership presence with a collaborative, ego-free approach to driving results.

+ Proficiency with social media management tools (e.g., Sprinklr, Khoros, Quid).

+ Ability to diagnose process vs. technology pain points and implement solutions through project planning and milestone management

+ Skilled in collaborator management and cross-cultural communication skills.

+ Detail-oriented and effective in high-volume environments, with proven ability to prioritize effectively under tight deadlines.

+ Effectively runs workload distribution to ensure team efforts are focused on high-impact priorities.

+ Shown success leading enterprise-level clients and sophisticated, multi-channel creative campaigns.

+ Familiarity with CMS and DAM tools, and basic data literacy to interpret performance metrics and their impact on KPIs.

+ Strong grasp of creative development, brand strategy, and omnichannel marketing.

+ High learning agility and adaptability to emerging technologies, including AI-driven tools for social media monitoring and optimization.

+ Excellent communication and organizational change skills, with the ability to influence and educate cross-functional and global teams.

+ This role requires regular in-office presence to support teamwork, team leadership, and cross-functional alignment.

+ Experience working with major social media platforms (e.g., Facebook, Instagram, LinkedIn, TikTok), including their features, functionalities, and best practices.

+ Experience working in healthcare marketing, including both HCP and DTC audiences, and experience navigating diligent regulations or similar compliance review processes.

+ experience running content workflows, trafficking, and regulatory approvals.

+ Technical proficiency in design software and tools (Adobe Suite).

Additional Information

+ Position Location: Indianapolis

+ Qualified applicants must be authorized to work in the United States on a full-time basis. Lilly will not provide support for or sponsor work authorization and/or visas for this role.

Lilly is dedicated to helping individuals with disabilities to actively engage in the workforce, ensuring equal opportunities when vying for positions. If you require accommodation to submit a resume for a position at Lilly, please complete the accommodation request form ( https://careers.lilly.com/us/en/workplace-accommodation ) for further assistance. Please note this is for individuals to request an accommodation as part of the application process and any other correspondence will not receive a response.

Lilly is proud to be an EEO Employer and does not discriminate on the basis of age, race, color, religion, gender identity, sex, gender expression, sexual orientation, genetic information, ancestry, national origin, protected veteran status, disability, or any other legally protected status.

Our employee resource groups (ERGs) offer strong support networks for their members and are open to all employees. Our current groups include: Africa, Middle East, Central Asia Network, Black Employees at Lilly, Chinese Culture Network, Japanese International Leadership Network (JILN), Lilly India Network, Organization of Latinx at Lilly (OLA), PRIDE (LGBTQ+ Allies), Veterans Leadership Network (VLN), Women’s Initiative for Leading at Lilly (WILL), enAble (for people with disabilities). Learn more about all of our groups.

Actual compensation will depend on a candidate’s education, experience, skills, and geographic location. The anticipated wage for this position is

$127,500 - $187,000

Full-time equivalent employees also will be eligible for a company bonus (depending, in part, on company and individual performance). In addition, Lilly offers a comprehensive benefit program to eligible employees, including eligibility to participate in a company-sponsored 401(k); pension; vacation benefits; eligibility for medical, dental, vision and prescription drug benefits; flexible benefits (e.g., healthcare and/or dependent day care flexible spending accounts); life insurance and death benefits; certain time off and leave of absence benefits; and well-being benefits (e.g., employee assistance program, fitness benefits, and employee clubs and activities).Lilly reserves the right to amend, modify, or terminate its compensation and benefit programs in its sole discretion and Lilly’s compensation practices and guidelines will apply regarding the details of any promotion or transfer of Lilly employees.

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