• Marketing Specialist (Vehicle Safety Technology)

    SCRAM Systems (Durham, NC)


    Job Summary:

    We’re seeking a creative and detail-oriented Marketing Specialist to join our Intelligent Speed Assistance marketing team in a fast-growing vehicle safety technology industry. This role focuses on developing engaging content, managing social media channels, and producing eye-catching designs that strengthen our LifeSafer brand presence and support business growth. The ideal candidate is a versatile marketer who can translate strategy into compelling copy, visuals, and campaigns across digital platforms.

    Duties/Responsibilities:

    Content Development

    • Write, edit, and publish content for blogs, newsletters, websites, campaigns, and outreach.

    • Collaborate with cross-functional teams to ensure messaging aligns with brand voice and objectives.

    • Repurpose content into multiple formats (e.g., infographics, social posts, short-form video).

    Design & Creative

    • Create digital and print assets including graphics, ads, and event collateral.

    • Maintain brand consistency across all creative outputs.

    • Support campaign launches with original, visually appealing design materials.

    Social Media Management

    • Manage daily posting, scheduling, and community engagement across social platforms.

    • Monitor trends, conversations, and analytics to inform strategy.

    • Develop campaigns to increase brand awareness, reach, and engagement.

    Skills/Abilities:

    • Adaptability – Switch comfortably between strategic thinking and tactical execution.

    • Collaboration – Work cross-functionally to align marketing efforts.

    • Trend Awareness – Stay current with industry news, social media trends, emerging platforms, and evolving design techniques.

    • Problem-Solving – Identify challenges in engagement or campaign performance and propose actionable solutions.

    • Attention to Detail – Deliver error-free, polished content and visuals.

    • Audience Engagement – Build and nurture online communities through authentic interaction.

    Education and Experience:

    • Bachelor’s degree in Marketing, Communications, Graphic Design, or related field.

    • 2+ years of marketing experience, preferably with a focus on digital content and design.

    • Proficiency with creative tools (Adobe Creative Suite, Canva, Figma), AI tools (ChatGPT, Jasper) and scheduling/analytics platforms (Google Analytics, Meta Business Suite, etc.).

    • Strong writing and editing skills with the ability to adapt tone and style for different audiences.

    • A keen eye for design, branding, and visual storytelling.

    • Excellent organizational skills with the ability to manage multiple projects and deadlines.

    Physical Requirements (With or without reasonable accommodation):

    • Sitting: Over 70%

    • Standing: 15 to 40%

    • Fine Motor Movements: Over 70%

    *** All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.