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HubSpot Operations Analyst
- HCA Healthcare (Nashville, TN)
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Description
Introduction
Last year our HCA Healthcare colleagues invested over 156,000 hours volunteering in our communities. As an Operations Analyst with CereCore, part of HCA Healthcare, you can be a part of an organization that is devoted to giving back!
Benefits
HCA Healthcare offers a total rewards package that supports the health, life, career and retirement of our colleagues. The available plans and programs include:
+ Comprehensive medical coverage that covers many common services at no cost or for a low copay. Plans include prescription drug and behavioral health coverage as well as free telemedicine services and free AirMed medical transportation.
+ Additional options for dental and vision benefits, life and disability coverage, flexible spending accounts, supplemental health protection plans (accident, critical illness, hospital indemnity), auto and home insurance, identity theft protection, legal counseling, long-term care coverage, moving assistance, pet insurance and more.
+ Free counseling services and resources for emotional, physical and financial wellbeing
+ 401(k) Plan with a 100% match on 3% to 9% of pay (based on years of service)
+ Employee Stock Purchase Plan with 10% off HCA Healthcare stock
+ Family support through fertility and family building benefits with Progyny and adoption assistance.
+ Referral services for child, elder and pet care, home and auto repair, event planning and more
+ Consumer discounts through Abenity and Consumer Discounts
+ Retirement readiness, rollover assistance services and preferred banking partnerships
+ Education assistance (tuition, student loan, certification support, dependent scholarships)
+ Colleague recognition program
+ Time Away From Work Program (paid time off, paid family leave, long- and short-term disability coverage and leaves of absence)
+ Employee Health Assistance Fund that offers free employee-only coverage to full-time and part-time colleagues based on income.
Learn more about Employee Benefits (https://careers.hcahealthcare.com/pages/employee-benefits-and-rewards)
_Note: Eligibility for benefits may vary by location._
Would you like to unlock your potential with a leading healthcare provider dedicated to the growth and development of our colleagues? Join the HCA Healthcare family! We will give you the tools and resources you need to succeed in our organization. We are looking for an enthusiastic HubSpot Operations Analyst to help us reach our goals. Unlock your potential!
Job Summary and Qualifications
We are seeking a strategic and technically proficient Operations Analyst to serve as the primary administrator and visionary for our HubSpot platform. This role is ideal for a HubSpot super admin who thrives at the intersection of marketing, sales, and business development operations. You will lead the transformation of team processes into a streamlined, data-driven, and highly efficient operation using the full capabilities of the HubSpot ecosystem.
Key Responsibilities
HubSpot Platform Management
+ Administer and optimize HubSpot CRM, Marketing, Sales, and Operations Hubs.
+ Configure workflows, pipelines, lead scoring, segmentation, and automation.
+ Establish and enforce data quality standards through regular audits, hygiene, and enrichment practices.
+ Own and continuously improve the end-to-end lead flow process, ensuring timely routing, follow-up, and conversion tracking.
+ Manage private apps, APIs, and third-party integrations to support business needs.
+ Oversee user access, data governance, and compliance (e.g., GDPR).
+ Align HubSpot strategy with business goals and revenue targets in partnership with leadership.
+ Lead change management and drive user adoption through training and stakeholder engagement.
+ Champion the migration from an integrated HubSpot/Salesforce system to a centralized HubSpot solution.
+ Stay current with HubSpot updates and best practices, proactively identifying opportunities to enhance platform usage.
Cross-Functional Process Leadership
+ Collaborate with sales, marketing, and business development teams to design scalable, integrated processes.
+ Continuously improve lead capture, nurturing, and conversion workflows.
+ Implement approval, delivery, and tracking workflows for campaign assets (e.g., social posts, podcasts, webinars).
Analytics & Insights
+ Build dashboards and reports to provide actionable insights across the revenue funnel.
+ Monitor KPIs such as engagement, conversion rates, and pipeline velocity.
+ Identify trends and recommend strategies to improve performance.
Enablement & Adoption
+ Serve as the go-to resource for Hubspot users, providing ongoing support, troubleshooting, and proactive communication around system updates and changes.
+ Train and support team members on HubSpot best practices and new features.
+ Maintain user guides and systems documentation.
+ Champion HubSpot usage and adoption across teams.
MarTech & Campaign Support
+ Support marketing campaigns through automation, segmentation, and personalization.
+ Manage and support tools integration (e.g., YouTube, LinkedIn Sales Navigator).
+ Apply database segmentation and augmentation strategies to enhance targeting and engagement.
+ Leverage buyer intent data and AI to enhance understanding of buyer behavior and client activity.
What qualifications you will need:
+ Bachelors Degree in Business, Marketing or related field preferred
+ Three or more years of hands-on experience with HubSpot CRM and Marketing Automation (super admin level preferred).
+ Experience with CRM or marketing automation platform migrations preferred (e.g., Salesforce to HubSpot).
+ Strong communication skills with the ability to translate technical concepts for non-technical stakeholders.
+ Familiarity with data privacy regulations (e.g., GDPR, HIPAA) and data governance best practices.
+ Solid understanding of B2B sales and marketing operations.
+ Proven ability to design and optimize workflows, automation, and data processes.
+ Experience with CRM data management, reporting, and analytics.
+ Proficiency in Microsoft365, project management platforms, and Salesforce preferred.
+ Excellent collaboration and problem-solving skills.
HCA Healthcare has been recognized as one of the World's Most Ethical Companies® by the Ethisphere Institute more than ten times. In recent years, HCA Healthcare spent an estimated $3.7 billion in cost for the delivery of charitable care, uninsured discounts, and other uncompensated expenses.
"There is so much good to do in the world and so many different ways to do it."- Dr. Thomas Frist, Sr.
HCA Healthcare Co-Founder
Be a part of an organization that invests in you! We are reviewing applications for our Operations Analyst opening. Qualified candidates will be contacted for interviews. Submit your application and help us raise the bar in patient care!
+ We are an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
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