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Director, Global Partner Digital Strategy
- Microsoft Corporation (Redmond, WA)
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With a vision to "Build and sell intelligent cloud and intelligent edge solutions with partners, empowering people and organizations to achieve more," Global Channel Partner Sales (GCPS) is responsible for driving revenue outcomes with partners through innovative solutions–at scale! The Global Partner GTM, Programs, & Operations (GPO) organization within GPS brings together the go-to-market strategy, programs, and platforms to accelerate growth and improve partner experience across all partner segments.
In this role, as the **Director, Global Partner Digital Strategy** , you will will lead and manage the end-to-end digital partner experience across Global Channel Partner Sales, Global System Integrator (GSI), & Software Development Companies (SDC) owned channels and will collaborate with other core teams including Engines & Experiences (E&E) and Partner Center to influence digital partner experience across all touchpoints. This role is pivotal in enhancing our digital presence and ensuring a seamless and engaging experience for our partners to contribute to overall Global Parter and the Microsoft AI Cloud Partner Program (MAICPP) goals including accelerating partner growth and revenue through utilization of MAICPP offerings and benefits aligned to cloud solution areas, improved Customer & Partner Experience (CPE), and desking efficiencies.
Microsoft’s mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.
Responsibilities
+ Strategic planning: Develop and execute comprehensive end-to-end digital strategy across all GPS-owned touchpoints with focus on partner website and improved seamless integration with Partner Center. Drive prioritization from a business perspective, identifying commonalities between cross-company teams to align on work and drive results balancing incremental improvements and transformational vision. Build the business case to support continued and incremental investment.
+ Digital experience management: Oversee the design, implementation, and optimization of the digital partner experience across GPS-owned touchpoints and leverage platform and tooling capabilities to improve personalization, next-step recommendations, and contactability.
+ Content development: Lead the creation and management of high-quality, engaging digital content tailored to the needs of our partners and ensuring alignment to organizational priorities, channel strategy and privacy, security and brand policies and guidelines.
+ Performance analysis: Monitor and analyze the performance of digital marketing initiatives, using data-driven insights to drive continuous improvement. Leverage data insights from multiple sources including channel performance, partner research, and business priorities and goals to evaluate and continually optimize digital strategy and the end-to-end partner journey for all partner segments.
+ Analytics & insights: Synthesizes and consolidate information gathered from multiple sources including channel performance, partner research, and business priorities and goals to evaluate and continually optimize digital strategy and the end-to-end digital experience for all partner segments. Ensure partner needs are met and their feedback is incorporated into the digital partner experience. Deliver partner CPE increases and decreases in desking expenses.
+ Collaboration: Lead, represent on and influence cross-functional teams, including Global Demand Center (GDC), Partner Center, GPS business leads, Customer Service and Support (CSS), and marketing, to ensure a cohesive and integrated approach to the partner digital experience.
+ Innovation: Stay up-to-date with the latest trends and practices in digital marketing and partner management, and apply this knowledge to drive innovation and improvement, including optimization of Search Engine Optimization (SEO) and acting on Sitecore signals through Adobe Campaign/Experience Manager. Share innovation and practices across the Partner Marketing organization as Subject Matter Expert (SME).
+ Vendor management: Manage vendors and budget in creation and execution of content aligned with plans and business priorities to ensure fiscally responsible spending in compliance with company policies.
+ Be a partner advocate: Relentlessly champion the partner and the experiences they have with the content you create—how they find it, how they consume it, how they use it to make decisions.
+ Team contribution: Contribute to the continual development of the organizations marketing excellence by sharing practices and insights and foster an inclusive work environment where every employee can effectively engage and wants to be part of the team driving customer success.
+ Other:
+ Embody our Culture (https://www.microsoft.com/en-us/about/corporate-values) and Values (https://careers.microsoft.com/us/en/culture)
Qualifications
Required/minimum qualifications
+ Bachelor's Degree in Business, Marketing, Business Development, Business Management, Communications, or related field AND 7+ years sales, marketing, or business development experience
+ OR equivalent experience.
+ Experience in digital marketing tools and platforms, with experience in Sitecore, Adobe, and martech innovation or equivalent experience
+ Experience in using communication strategies to develop persuasive messaging, impactful proposals, and engaging presentations.
Additional or preferred qualifications
+ 10+ years in digital or partner marketing (or related fields), including at least 2 years in a leadership role
+ Proven expertise in modern marketing practices and product/audience marketing.
+ Understanding of Microsoft cloud technologies and ability to articulate technical and business value to decision-makers.
+ Demonstrated ability in strategic thinking, market research, data analysis, and problem-solving
+ Experience creating repeatable practices for demand generation, awareness campaigns, and performance measurement.
+ Proven ability to lead cross-functional teams, manage complex projects in a matrixed environment, and influence at all levels; skilled in executive engagement, handling high-pressure situations, and driving alignment across v-teams.
Partner Marketing IC5 - The typical base pay range for this role across the U.S. is USD $130,900 - $251,900 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD $165,600 - $272,300 per year.
Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here: https://careers.microsoft.com/us/en/us-corporate-pay
Microsoft will accept applications for the role until October 25, 2025.
Microsoft is an equal opportunity employer. Consistent with applicable law, all qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application process, read more about requesting accommodations (https://careers.microsoft.com/v2/global/en/accessibility.html) .
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