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FleishmanHillard is looking for a Digital Media Specialist who is strong at guiding strategy and execution across paid social, paid search and content strategy. This candidate must have a solid understanding of how paid media can amplify brand content and messages, deliver on client business objectives and ultimately benefit earned and owned communications efforts for a variety of clients and industries including Healthcare, B2B, B2C and B2G.

This role will focus on strategizing, planning, and executing paid media campaigns across a diverse range of verticals, tailoring approaches to the unique needs and opportunities within each industry. This individual will oversee all aspects of the paid media discipline, including planning, buying, management, and optimization, across the digital ecosystem (social, display, programmatic, search, etc.). They will be responsible for launching, optimizing, and reporting on paid media activities on behalf of clients spanning multiple sectors, ensuring best-in-class performance and measurable business results.

The ideal candidate has a track record of working across all aspects of paid media and recognizes the critical role paid media plays in amplifying and recognizes the critical role paid media plays in amplifying earned and owned messages. You have overseen all aspects of digital advertising and paid social media activations, are current with industry best practices and understand the importance of audience-first planning. Key to this role is an analytical acumen to ensure that success is measured in the right way and provided to our clients in a succinct and actionable manner. The role requires strong project management skills as well as tenacity and passion for delivering outstanding media ideas and work and to be able to navigate the various communications challenges that clients face, and bring creative and smart solutions forward.

FleishmanHillard is intentional about using diversity, equity, and inclusion to strengthen the bonds between us, grow our people and create spaces for everyone to thrive. Staying true to our commitment to our people and the communities in which we live and work, we do not discriminate in any aspect of employment on the basis of any characteristic protected by law. As part of our ongoing effort to be the world’s most inclusive agency, we are committed to seeking candidates who possess and demonstrate a profound interest in furthering our DE&I goals.

Qualifications:

+ 3-5 years of experience in digital media planning (preferably paid social, paid search and native advertising/sponsored content) and buying.

+ Agency experience preferred.

+ Strong understanding of digital landscape and how/where bridges are built between paid social, search and other channels.

+ Demonstrated experience planning and managing strategic paid campaigns across digital advertising channels, social media platforms (including Facebook, X, LinkedIn, Instagram, Pinterest, Reddit, YouTube, etc.) and content marketing platforms (e.g. Sharethrough, Outbrain, StackAdapt, Nativo, etc.) that are aligned to achieving business, marketing and communications objectives.

+ Experience providing best practices, latest trends and recommendations across the digital media ecosystem including content and creative units, building target audiences, structuring, and managing campaigns, optimizing campaign performance, and communicating campaign performance and ROAS.

+ Strong analytical skills with proficiency in analyzing and interpreting web and social campaign performance data. Able to understand client business requirements and develop analysis approaches that measure key objectives and business outcomes.

+ Experience writing clear and concise presentations for client summarizing data insights, outcomes, and implications in a straightforward and enlightening way for clients.

+ Ability to contribute to increasing level of innovation in data, analytics, and paid media programs.

+ Able to build relationships with key external partners including media vendors, publishers, data providers and Omnicom sister agencies (as needed).

+ Willing to learn and become an expert in paid media operations including all back-office financial and legal standard operating procedures, and be a champion for compliance across all client needs.

Additionally, candidates must possess:

+ High Ethical Standards: Community facilitators are stewards of a company’s social media policy and service as a “voice” of the brand. Qualified candidates will demonstrate the personal integrity and professionalism worthy of such responsibility.

+ Refined Communication Skills: Ideal candidates are customer-service minded and should be calm, clear, and consistent communicators adept at navigating large organizations in a positive, diplomatic way. Comfortable in the role of teacher, trainer and mentor, the successful candidate should possess enough hands-on experience implementing digital communications to translate terminology into a language that all can understand.

+ Propensity for Time Management/Multi-tasking: The ideal candidate is a self-starter who is solutions-oriented, thrives under pressure, enjoys fast-paced work, and is dedicated to quality. He/she is extremely motivated and in search of a challenging, career-advancing opportunity.

+ Ability to Work Collaboratively in a Team Setting: Must be a consummate team player who brings a passionate, positive, high-energy approach to client service and delivering results. Ideal candidate should possess excellent relationship skills; be a good listener; respect the expertise of others; and have ability to motivate and generate effective action from all levels of the organization.

Our Story

We’re more motivated by what we can give than what we receive. That holds true for our colleagues, clients and communities across cultures and time zones. We believe giving our best is only possible in an environment that empowers us to truly be our best, so we focus on creating belonging for all and caring for the whole person. Because when you belong and have what you need to thrive — both at work and in life — you’re free to be you. To pursue your dreams and passions. To be bold and try new things, in the name of personal and professional growth and of work that leads to meaningful progress for the world. So, we respect and support one another amid differences and we acknowledge and celebrate who each of us is. We accept that we don't all have to have the same perspectives, beliefs, background or experiences to do great things together. A combination of our employee experience, industry-leading client work, global community service and contributions to inclusion has earned FleishmanHillard recognition as 2021, 2022 and 2023 Campaign Global PR Agency of the Year; 2023 ICCO Large Agency of the Year – The Americas; 2022 and 2023 PRWeek U.S. Agency of the Year; 2022 and 2023 PRWeek U.S. Outstanding Extra-Large Agency of the Year; 2023 Campaign US PR Agency of the Year; 2021 PRovoke APAC Consultancy of the Year; and 2021 PRWeek UK Large Consultancy of the Year. FleishmanHillard is part of Omnicom PR Group and has nearly 80 offices in more than 30 countries, plus affiliates in 45 countries.

FleishmanHillard offers a hybrid work model and seeks employees who are comfortable working in the office for a portion of their week, in accordance with their local office hybrid work policy. We value the collaboration and camaraderie that in-person interactions provide, but also understand the importance of flexibility and balance in our employees’ lives. We acknowledge that our people are diverse individuals with unique circumstances and needs, and therefore our goal is to foster a productive and inclusive work environment where all employees can thrive, both in and out of the office.

FleishmanHillard is an Equal Opportunity and Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sex stereotyping, pregnancy (which includes pregnancy, childbirth, and medical conditions related to pregnancy, childbirth, or breastfeeding), gender, gender identity, gender expression, national origin, age, mental or physical disability, ancestry, medical condition, marital status, military or veteran status, alienage, citizenship status, sexual orientation, genetic information, or any other protected class under federal, state or local laws. Please do not contact the office directly to apply – only resumes submitted through this website will be considered. If you need assistance reviewing career opportunities or completing an application, please email our careers team or call 314-982-1700 and ask to be connected to Talent Development.

The anticipated salary range for the Senior Account Executive level $58,000-$82,000.

Salary is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications and geography. A range of medical, dental, vision, 401(k) matching, paid time off and/or other benefits also are available.