"Alerted.org

Role Title: MarTech & Sales Enablement Systems Technical Program Manager (SDR Automation Platforms & Solutions Delivery)

Work Location: Sunnyvale, CA (Hybrid role)

Duration: 9+ Months

Job Description:

+ We’re looking for a MarTech & Sales Enablement Program Manager to help optimize how marketing and sales connect at the bottom of the funnel. This role focuses on automation, funnel optimization, and AI-driven sales enablement — ensuring our Sales Development teams are empowered with the right tools, data, and insights at every step of the lead journey.

+ You’ll work cross-functionally with marketing operations, sales ops, and product teams to enhance lead routing, automate engagement workflows, and experiment with next-generation tools like conversational AI and real-time sales intelligence.

Responsibilities:

+ Own and optimize the lead flow and routing process, ensuring seamless transition from MQL to opportunity.

+ Manage and improve marketing automation workflows that trigger personalized sales communications.

+ Partner with SDR leadership to identify opportunities to augment productivity through AI and automation.

+ Evaluate, test, and implement conversational AI and voice enablement tools to streamline SDR call experiences.

+ Collaborate with cross-functional stakeholders (Sales, Marketing Ops, Product) to ensure data integrity and operational efficiency across the MarTech stack.

+ Monitor and report funnel metrics, identifying opportunities for automation, personalization, and process improvement.

Experience (Required):

+ 5+ years in Marketing Operations, Revenue Operations, or MarTech Program Management roles.

+ Strong hands-on experience with CRM and automation tools (e.g., Salesforce, HubSpot, Marketo, Outreach, Salesloft).

+ Proven track record in lead management, funnel optimization, and campaign automation.

+ Understanding of SDR/BDR workflows and the sales engagement process.

+ Exposure to AI-driven sales enablement, voice/conversation intelligence, or real-time recommendation tools (e.g., Gong, Clari, Chorus, Drift, 6sense).

+ Excellent communication and stakeholder management skills with a data-driven mindset.

Experience (Desired):

+ Experience integrating AI or ML technologies into marketing/sales systems.

+ Familiarity with Customer Engagement Suites or Voice AI tools.

+ Prior experience working in a B2B SaaS or enterprise sales environment.

Education:

+ Bachelor's degree in related field or equivalent work experience.