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What You'll Do

As a National Practice Leader, you'll provide overall sales support, education, and solutions to the field and our distribution partners promoting Voluntary Benefit sales. The successful efforts of this individual will identify new, strategic opportunities to uncover additional revenue streams, while also growing the pipeline of new opportunities and generating growth.

Here's some examples of the kinds of things you’ll do:

+ Provide coaching and development to sales leaders and sales reps to drive Voluntary Benefits sales.

+ Develop and execute a national growth strategy for voluntary benefits aligned with overall Employee Benefits goals. Partner with home office in developing Voluntary Benefits strategy, driving premium & fee growth in-line with risk appetite.

+ Hire, coach, and develop talent.

+ Partner with regional sales teams to expand market share and increase voluntary benefits penetration across new and existing clients. Create go-to-market campaigns with marketing, leveraging data to target high-opportunity segments. Engage in key prospect and client meetings as the subject matter expert (SME) to support sales success.

+ Build and maintain executive-level relationships with top distribution partners, enrollment firms, and technology partners.

+ Partner with the account management team to retain profitable business, secure cross-purchase opportunities, and deliver appropriate partnered solutions to deepen relationships with our customers.

*Heavy incentive component in addition to salary listed.

We take pride in being a purpose-led firm, motivated by our mission to make financial security accessible to all. Our mission, integrity, and customer focus have made us a trusted leader for more than 140 years!

Who You Are

+ Bachelors degree or equivalent experience, and 5 years related sales experience

+ Must have a broad knowledge of sales techniques, as well as regulations governing insurance

+ Must have appropriate Life & Health licensing

+ Excellent planning, organizational, problem-solving, analytical, presentation and verbal and written communication skills required

+ Must have leadership skills as well as time management and decision-making skills

+ Ability to maintain confidentiality is essential

+ Travel required (up to 50% of time) including overnight stays

Salary Range Information

This position offers a competitive compensation package consisting of a base salary combined with incentive earnings. The base salary will provide financial stability, while the incentive component offers additional earning potential based on performance metrics.

Salary Range (Non-Exempt expressed as hourly; Exempt expressed as yearly)

$115000 - $115000 / year

Time Off Program

Flexible Time Off (FTO) is provided to salaried (exempt) employees and provides the opportunity to take time away from the office with pay for vacation, personal or short-term illness. Employees don’t accrue a bank of time off under FTO and there is no set number of days provided.

Pension Eligible

Yes

Work Authorization/Sponsorship

At this time, we're not considering applicants that need any type of immigration sponsorship (additional work authorization or permanent work authorization) now or in the future to work in the United States. This includes, but IS NOT LIMITED TO: F1-OPT, F1-CPT, H-1B, TN, L-1, J-1, etc. For additional information around work authorization needs please use the following links.

Nonimmigrant Workers (https://www.uscis.gov/working-in-the-united-states/temporary-nonimmigrant-workers) and Green Card for Employment-Based Immigrants (https://www.uscis.gov/green-card/green-card-eligibility/green-card-for-employment-based-immigrants)

Investment Code of Ethics

For Principal Asset Management positions, you’ll need to follow an Investment Code of Ethics related to personal and business conduct as well as personal trading activities for you and members of your household. These same requirements may also apply to other positions across the organization.

Experience Principal

At Principal, we value connecting on both a personal and professional level. Together, we’re imagining a more purpose-led future for financial services – and that starts with you. Our success depends on the unique experiences, backgrounds, and talents of our employees. And we support our employees the same way we support our customers: with comprehensive, competitive benefit offerings crafted to protect their physical, financial, and social well-being. Check out our careers site (https://www.principal.com/about-us/careers) to learn more about our purpose, values and benefits.

Principal is an Equal Opportunity Employer

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.

Posting Window

We will accept applications for 3 full days following the Original Posting Date, after which the posting may remain open or be removed based upon applications received. If we choose to post the job again, we will accept additional applications for at least 1 full day following the Most Recently Posted Date. Please submit applications in a timely manner as there is no guarantee the posting will be available beyond the applicable deadline.

Original Posting Date

10/29/2025

Most Recently Posted Date

10/30/2025

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