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Sr Account Manager (Style/Fashion Campaigns)
- Insight Global (Los Angeles, CA)
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Job Description
Insight Global is looking for a seasoned, innovative advertising Account Manager to operate as the “front door” of our agency and act as a go-between for our agency creative team and our partners (“clients”). Your responsibilities will include determining the client's needs, explaining the creative process, recommending solutions, and working closely with project management to ensure a timely execution of all campaigns/projects.
To be a successful advertising Account Manager, you should be self-motivated and solutions oriented, you should have “big picture” thinking and the ability to inspire the creative team to exceed the partner’s expectations while expertly managing their campaigns and projects. Ultimately, a top-class advertising Account Manager is strategic, detail-oriented, organized and driven.
This position should feel confident developing campaigns and strategies, proactively partnering with marketing counterparts for quarterly planning of ongoing and seasonal campaigns, and ensuring on-time delivery of assets to aligned objectives and KPIs.
Must be able to handle heavy project volume, multiple stakeholders, and multiple agency partners at any one time. Must be conversant in assessing creative briefs and communicating client strategy to the creative team. The ideal candidate will successfully navigate the demands of business, creative/brand, and technology to help elevate the quality and scale of Walmart creative.
Responsibilities
- Demonstrates a passionate and proactive knowledge of our Partner’s (“client’s”) business understands our Partner’s products, objectives and challenges.
- Drives accountability of Partner’s business and marketing objectives to inform and drive integrated campaign solutions that generate measurable results.
- Acts as the overall day-to-day lead on integrated campaign development and production and drives campaigns to completion – on time and on budget.
- Develops and maintains consistent and thorough communication with Partners on all project status, timing and delivery.
- Is responsible for keeping our Partners on track to ensure all ideas and concepts remain on brief and deliver against agreed KPIS and objectives.
- Oversees integrated campaign workflow, timings and process along with the project manager to determine and drive priorities and to ensure that milestones are both set and met.
- Oversees the campaign production budget(s) and considers costs efficiencies.
- Represents the WCS in Partner meetings and acts as agency lead when working with external agencies.
- Effectively manages up to the Sr. Account Manager and Associate Director.
- Mentors and trains the Associate Account Managers and helps to drive their success within the agency.
- Has a focus looking for incremental opportunities within the work and finds cost effective and creative ways to implement them along with our internal partners.
- Is capable of effectively articulating a POV (and/or presentation) to the internal team and Partners.
- Actively and effectively manages Associate Account Manager’s daily/weekly/monthly workload, helping them to drive workflow and provide mentorship.
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to [email protected] learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: https://insightglobal.com/workforce-privacy-policy/.
Skills and Requirements
- 5-8 years-experience as an agency Account Supervisor or Account Manager or similar role.
- 2+ years of experience working in retail environment (or other high-volume industry) what are other high volume industries that stand out
- Experience in project management tools including Smartsheet & Workfront.
- Excellent understanding of advertising methods and techniques.
- Understanding of account management fundamentals, including the ability to identify and resolve issues, manage risk, and allocate resources.
- Experience working in Product launch or development, full product lifecycle, GTM, bringing a product to market.
- Experience in Apparel, Beauty, Home, or CPG.
- Strategic and creative integrated thinker: The ability to combine business, communication, and creative strategy to drive the creation of effective creative platforms and tightly integrated campaigns. Need to be both a strategy and idea person!
- Strong understanding of our partners and their business builds strong relationships with internal members by demonstrating a deep understanding of the partners’ business from a category perspective as well as their internal structure both culturally and organizationally.
- Strong and persuasive communicator: extremely persuasive presenter and writer with the ability to be simple, clear, and be personally compelling no matter the audience.
- Leader mindset: brings out the best in people, fosters ambition, enthusiasm, and team morale. Has great judgment about where to direct the team’s energy.
- Action-oriented, always prepared and follows-through: unafraid to take charge, when necessary, be decisive, and drive to outcome quickly.
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