• Advisor, Marketing (Mar-Tech)

    Oriental Bank (San Juan, PR)


    The Advisor, Marketing (Mar-Tech) build and manage the marketing technology backbone, ensuring automation, attribution, and data integration across platforms. Acts as the bridge between marketing, IT, and compliance for campaign enablement. Position works hybrid based in San Juan, PR.

    MAJOR DUTIES & RESPONSIBILITIES:

    + Lead implementation and management of the marketing technology stack, including Salesforce Marketing Cloud, Adobe Cloud Experience, Google Suite, Hotjar, Figma, Emplifi, among others.

    + Develop and enforce standards for tagging, tracking, and attribution across all campaigns.

    + Collaborate with the integration of data sources into a centralized cloud to enable real-time channel activation.

    + Partner with Performance Marketing Team to ensure data-driven optimization and attribution modeling.

    + Design and manage automation workflows (email, journeys, triggers) to improve customer engagement.

    + Train marketing team members on mar-tech tools, building playbooks for best practices.

    + Collaborate with IT, Compliance, and external vendors on integrations, security, and governance.

    + Assist in HTML email troubleshooting and ensure deliverability across platforms.

    + Other duties may be assigned.

    EDUCATION AND EXPERIENCE:

    + Bachelor’s degree in Marketing, Computer Science, Information Systems, or related field required.

    + Four (4) years of experience in marketing technology, marketing operations, or analytics roles. Proven expertise with Salesforce Marketing Cloud, Adobe Cloud Experience, Google Suite required. Experience with marketing automation, CRM, APIs, and data pipeline management required.

    + Knowledge of AMP script for email marketing automation and troubleshooting required.

    + Knowledge of basic web programming (HTML, CSS, JavaScript) to support web tagging, landing page tracking and troubleshooting integrations required.

    + Familiarity with data visualization tools (Looker, Power BI, Tableau) preferred.

    + Minimum education and experience required can be substituted with the equivalent combination of education, training and experience that provides the required knowledge skills and abilities.

    + Proficiency in MS Office (Excel, Outlook, Word) and other business applications required.

    + Fully bilingual - Spanish and English (verbal and written) required.

     

    #LI-Hybrid

    WORK AUTHORIZATION & ELEGIBILITY:

    + Legally authorized to work in the US is required. This position is of indefinite duration and requires candidates to have permanent or ongoing work authorization.

    + Employee is responsible for maintaining eligible work authorization throughout his tenure with the organization.

     

    Oriental is an Equal Opportunity Employer (EEO/Affirmative Action for Veterans/Workers with Disabilities)

     

    Recruitment Privacy Statement (https://orientalbank.com/assets/pdfs/recruitment\_privacy\_policy\_statement.pdf)

     

    Compliance Posters

     

    #LI-Hybrid

     

    This may be the opportunity to change your life and take your career to the next level.

     

    Oriental is a great place to work, grow and develop. Each employee is key in the company's success. Our team consists of an excellent group of people and we believe you could be one of them. We offer you the opportunity to work and be part of an organization that is dedicated to progress. We offer diverse employment opportunities that go from internships to executive positions. We recognize that our employees are the most important asset of our company, which is why we foster an environment of collaboration, based on trust and mutual respect. Our selection process promotes equal employment opportunity and does not discriminate on grounds of sex, color, age, social status, religious beliefs, veteran status or disability. Included is reference material including our recruitment privacy policy and any relevant labor laws we abide to:

     

    Compliance_Posters / Labor Laws (https://orientalbank.com/assets/pdfs/compliance\_posters.pdf)

     

    Recruitment Privacy Policy Statement

     

    Esta puede ser la oportunidad que cambie tu vida y lleve tu carrera profesional a otro nivel.

     

    Oriental es un gran lugar para trabajar, crecer y desarrollarse. Cada empleado es nuestro factor clave en el éxito de la compañía. La mejor gente del mundo trabaja aquí y creemos que podrías ser uno de ellos. Oriental te ofrece la oportunidad de trabajar y ser parte de una organización que se dedica al progreso. En Oriental ofrecemos diversas oportunidades de empleo, que van desde internados hasta puestos directivos. Reconocemos que nuestros empleados son el activo más importante de nuestra compañía, es por esto que fomentamos un ambiente de colaboración, basado en la confianza, el respeto mutuo, al valorar las diferencias de cada empleado. Nuestro proceso de selección es uno que promueve la igualdad de oportunidades en el empleo y no discrimina por razón de sexo, color, edad, condición social, creencias religiosas, condición de veterano o incapacidad. A continuación material de referencia incluyendo nuestra política de privacidad y leyes laborales aplicables:

     

    Afiches de Cumplimiento/ Leyes Laborales (https://orientalbank.com/assets/pdfs/compliance\_posters.pdf)

     

    Política de Privacidad de Reclutamiento