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Associate Strategist
- Publicis Groupe (Chicago, IL)
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Company description
Arc is the leading creative engine within Publicis’s group of commerce agencies. In an era of unprecedented change, where shopping happens anywhere and everywhere, we believe that brands not present at the moment of desire will be resisted. Which is why everything we do is in service of creating Irresistible Commerce — breakthrough creative solutions fueled by data-driven insights. It’s a proven approach that’s earned us recognition as WARC’s #1 Specialty Retail Agency, along with accolades from Adweek, ANA Reggie Awards, and Effies. And we do it all in an irresistible culture that’s put Arc on the AdAge Best Places to Work list.
Overview
As an Associate Strategist, you will learn to craft creative briefs, how the creative process works and how to give feedback. You’ll build an understanding of the competitive marketplace in which your brands lives– mining cultural fuel and uncovering insights through primary and secondary research.
Responsibilities
+ Explore your Planning Style: Including working with many different Planners and learning how they work, how they get to insights, what their process is so that you can adopt the things that fir your style and personality and rework the things that don’t.
+ Gain an understanding the competitive marketplace in which your brands live. This will include executing competitive reviews, gaining retailer understanding via Kantar and the P2P institute.
+ Build an understanding and engage in secondary research. Understanding Google analytics, Social Listening, Numerator, Simmons and other types of secondary source data to be used for insight generation and strategic POVs.You will do A LOT of data pulling as an Associate Strategist but should also provide your POV on what you are seeing.
+ Understanding and engaging in primary research. Some of the best insights come from getting out in the world and talking to people. Whether it be focus groups, person on the street interviews, ethnographies, chatting with retail employees or shop a-longs, talking to other humans and digging into what makes them tick is the bread and butter of planning.
+ Learn the basics of Shopper Marketing. Shopper Marketing is more complicated than brand marketing in that you have to think through the needs of both shopper AND retailer.
Qualifications
+ You're curious about research and ask a lot of questions
+ You're a crystal-clear thinker and you are motivated by problem solving
+ You're a concise and persuasive communicator
+ You're highly collaborative but able to be autonomous
Additional information
As part of the Publicis Groupe, we believe in the Power of One. And that starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include:
+ Paid Family Care for parents and caregivers for 12 weeks or more
+ Monetary assistance and support for Adoption, Surrogacy and Fertility
+ Monetary assistance and support for pet adoption
+ Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
+ Tuition Assistance
+ Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
+ Matching Gifts programs
+ Flexible working arrangements
+ ‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
+ Business Resource Groups that support multiple affinities and alliances
+ The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents
_Arc is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances._
If you require accommodation or assistance with the application or onboarding process specifically, please contact [email protected]. All your information will be kept confidential according to EEO guidelines.
Compensation Range: $53,200 - $70,560 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 12/19/2025.
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