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Content Specialist
- Zebra Technologies (Lincolnshire, IL)
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Remote Work: Hybrid
Overview:
At Zebra, we are a community of innovators who come together to create new ways of working. United by curiosity and a culture of caring, we develop smart solutions that anticipate our customer’s and partner’s needs and solve their challenges.
Being a part of Zebra Nation means you are seen, heard, valued, and respected. Drawing from our unique perspectives, we collaborate to deliver on our purpose. Here you are a part of a team pushing boundaries today to redefine the work of tomorrow for organizations, their employees, and those they serve.
You'll have opportunities to learn and lead in a forward-thinking environment, defining your path to a fulfilling career while channeling your skills toward causes you care about – locally and globally.
Come make an impact every day at Zebra.
The Content Specialist is responsible for developing, adapting, and maintaining high-quality content for one or more industry verticals, ensuring alignment with audience insights, customer journey frameworks, brand standards, and business objectives. This role is critical in ensuring that content is technically accurate, credible, and impactful through close collaboration with Subject Matter Experts (SMEs) and cross-functional teams.
In addition to content creation, the Content Specialist plays a pivotal role in content operations, managing the organization, versioning, localization, and deployment of assets across global channels. They act as a bridge between internal design and translation teams, applying robust content governance standards while experimenting with Generative AI (GenAI) tools to enhance the speed, consistency, and quality of content production.
Responsibilities:
Essential Duties and Responsibilities:
+ Develop and adapt content for assigned industry vertical(s) across all journey stages (Discover, consideration, decision)
+ Partner with SMEs and senior stakeholders to validate accuracy, refine technical depth, and ensure message credibility
+ Create and deliver hero assets (e.g., reports, whitepapers, presentations) and derivative assets (e.g., web copy, emails, one-pagers)
+ Performs as the copy expert and resource for marketing team, including designers and marketing managers
+ Develops content based on marketing objectives to help increase performance of campaigns
+ Writes copy as needed for miscellaneous projects, including marketing communications and presentations
+ Actively participate in planning, cross-functional reviews, and content retrospectives to ensure alignment and quality
+ Proofreads and completes content edits when necessary
+ Collaborate with internal translation teams to localize content for global markets, ensuring cultural relevance and language accuracy
+ Ensure translation workflows are efficient and align with deployment timelines for global launches.
+ Maintains current grammatical standards, specifications and documentation
+ Maintain content tagging, metadata, and organization in systems such as DAM, SharePoint, The Source, and Partner Connect
+ Manage the end-to-end content lifecycle, including localization, version control, and final readiness for deployment across global channels
+ Experiment with GenAI tools to accelerate workflows, prototype ideas, and enhance storytelling efficiency
Qualifications:
Minimum Qualifications:
+ Bachelor's degree in Marketing/PR, English or related field
+ 3+ years copywriting and editing experience
+ Writing samples will be expected
Preferred Skills and Compentencies:
+ Strong writing ability with focus on copywriting for technology market preferred
+ Excellent attention to detail, editing, grammar and writing skills
+ Strong organizational skills
+ Ability to work collaboratively as well as independently on projects
+ Thrives in a fast-paced, deadline-oriented environment
+ Proficient in Microsoft Office and Adobe Creative Suite. AEM experience a plus
+ Understanding of online content strategy, voice and target marketing International and technology experience preferred; foreign language skills a plus
Position Specific Information:
• Travel Requirements: up to 20%
• Hybrid schedule (3 days in office/2 remote) in Lincolnshire, IL
Zebra is an equal opportunity/affirmative action employer committed to a diverse and inclusive workplace All qualified candidates will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identify, national origin, disability and protected veteran status or any other basis prohibited by law. If you are an individual with a disability and need assistance in applying for a position, please contact us at [email protected]. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform crucial job functions, and to receive other benefits and privileges of employment.
Know Your Rights:
https://www.eeoc.gov/sites/default/files/2022-10/EEOC\_KnowYourRights\_screen\_reader\_10\_20.pdf
Conozca sus Derechos:
https://www.eeoc.gov/sites/default/files/2022-10/22-088\_EEOC\_KnowYourRightsSp\_10\_20.pdf
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform crucial job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
Zebra is a federal contractor and is committed to an alcohol and drug free workplace. As a result, all U.S. based employees are subject to the Drug and Alcohol Free Workplace Policy and Procedure.
Zebra Total Rewards includes more than just pay and is structured to meet the needs of our changing global business and evolving talent. We are committed to providing our employees with a benefits program that is comprehensive and competitive – including healthcare, wellness, inclusion networks, and continued learning and development offerings. We offer community service days, in addition to the traditional insurances, compensation, parental leave, employee assistance program and paid time off offerings depending on the country where you work.
Salary: USD 67000.00 - USD 100600.00 Yearly
Salary offered will vary depending on your location, job-related skills, knowledge, and experience.
Additionally, all Zebra roles are eligible for cash incentive programs. For example, sales roles have additional opportunity to earn substantial variable compensation tied to quota achievement. In most other roles, the Zebra annual cash incentive program links Company and individual performance together. Some roles may also be eligible for long-term incentive equity awards.
To protect candidates from falling victim to online fraudulent activity involving fake job postings and employment offers, please be aware our recruiters will always connect with you via @zebra.com (https://www.zebra.com/ap/en.html) email accounts. Applications are only accepted through our applicant tracking system and only accept personal identifying information through that system. Our Talent Acquisition team will not ask for you to provide personal identifying information via e-mail or outside of the system. If you are a victim of identity theft contact your local police department.
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