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Sr Product Marketing Specialist Intern - MBA
- ServiceNow, Inc. (Santa Clara, CA)
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It all started in sunny San Diego, California in 2004 when a visionary engineer, Fred Luddy, saw the potential to transform how we work. Fast forward to today — ServiceNow stands as a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500®. Our intelligent cloud-based platform seamlessly connects people, systems, and processes to empower organizations to find smarter, faster, and better ways to work. But this is just the beginning of our journey. Join us as we pursue our purpose to make the world work better for everyone.
About the Role:
At ServiceNow, Marketing isn’t a function — it’s a force. We’re putting AI to work for people, connecting ideas, workflows, and growth across every corner of business.
The Product & Solution Marketing (PSM) team sits at the center of that mission — defining how innovation becomes impact. We connect our platform’s capabilities to real customer value, crafting stories that inspire belief, drive adoption, and fuel growth.
You’ll get a front-row seat to how ServiceNow turns innovation into business impact — and help shape how we tell that story to the world.
What You’ll Do
+ Shape go-to-market strategy for ServiceNow products and solutions — connecting innovation to customer value.
+ Define positioning and messaging that make our technology simple, human, and differentiated in the market.
+ Collaborate across Product, Sales, and Brand Marketing to bring new launches and campaigns to life.
+ Analyze market, customer, and competitive signals to uncover insights that drive better storytelling and strategic focus.
+ Develop high-impact content — sales narratives, presentations, demos, customer stories, and digital assets that move buyers to action.
+ Support enablement by equipping teams with the right tools, messaging, and proof points to win in market.
+ Use AI-driven insights and data to drive refinement: review campaign and pipeline performance to shape next-gen GTM strategies.
What You Bring
+ Currently enrolled in an accredited MBA program (graduating Dec 2026 or later) in Marketing, Strategy, or Business Analytics.
+ 3–4 years of professional experience in product marketing, strategy, or consulting.
+ Strategic storyteller — you can translate technical capabilities into human, customer-driven value.
+ Analytical and insight-led — you’re fluent in data and curious about what drives outcomes.
+ Collaborative operator — you thrive at the intersection of Product, Sales, and Marketing.
+ AI-native thinker — eager to explore how intelligence and automation are changing enterprise workflows.
+ Adaptable and growth-minded — comfortable in ambiguity and motivated to learn fast.
+ **Please Note: This role is not eligible for employer-based sponsorship.**
Why You’ll Love It Here
+ Impact that matters: Your work will shape how the world sees ServiceNow’s innovation — from AI workflows to global launches.
+ Leadership access: Work alongside senior PSM, Product, and Marketing leaders driving our go-to-market strategy.
+ Cohort experience: Learn and grow with a class of MBA interns redefining what modern marketing looks like.
+ Career acceleration: High performers have a clear path to full-time roles in Product & Solution Marketing.
+ Innovation culture: Join an AI-native, customer-obsessed marketing team where clarity, creativity, and execution all matter.
For positions in this location, we offer a base pay of $53.13/hr, plus equity (when applicable), variable/incentive compensation and benefits. Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure. Please note that the base pay shown is a guideline, and individual total compensation will vary based on factors such as qualifications, skill level, competencies, and work location. We also offer health plans, including flexible spending accounts, a 401(k) Plan with company match, ESPP, matching donations, a flexible time away plan and family leave programs. Compensation is based on the geographic location in which the role is located and is subject to change based on work location.
Work Personas
We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work and their assigned work location. Learn more here (https://www.servicenow.com/content/dam/servicenow-assets/public/en-us/doc-type/other-document/careers/new-world-of-work-personas.pdf) . To determine eligibility for a work persona, ServiceNow may confirm the distance between your primary residence and the closest ServiceNow office using a third-party service.
Equal Opportunity Employer
ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status, or any other category protected by law. In addition, all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements.
Accommodations
We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact [email protected] for assistance.
Export Control Regulations
For positions requiring access to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities.
From Fortune. ©2025 Fortune Media IP Limited. All rights reserved. Used under license.
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