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Marketing Manager, Federal
- Zscaler (VA)
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About **Zscaler**
Zscaler accelerates digital transformation so our customers can be more agile, efficient, resilient, and secure. Our cloud native Zero Trust Exchange platform protects thousands of customers from cyberattacks and data loss by securely connecting users, devices, and applications in any location.
Here, **impact in your role matters more than title** and trust is built on results. We believe in transparency and value **constructive, honest debate** —we’re focused on getting to the best ideas, faster. We build high-performing teams that can make an impact quickly and with high quality. To do this, we are building a culture of execution centered on **customer obsession,** collaboration, ownership and accountability.
We value high-impact, high-accountability with a sense of urgency where you’re enabled to do your best work and embrace your potential. If you’re driven by purpose, thrive on solving complex challenges and want to make a positive difference on a global scale, we invite you to bring your talents to Zscaler and help shape the future of cybersecurity.
Zscaler has an incredible story to tell, and our Marketing team is committed to sharing it in compelling and expressive ways. Our storytellers, analysts, strategists, and designers are attentive and dedicated to teaching our audience to think about cybersecurity like they never have before. You’ll collaborate with diverse, creative people around the globe to hone the Zscaler brand, increase awareness and demand, support partnerships, and drive home big wins for the world’s cloud security leader and our customers worldwide.
We're looking for an experienced Marketing Manager, Federal to join our Marketing Team. Reporting to the Director of Marketing – Federal, you will be responsible for:
+ Developing and executing data-driven, cross-segment marketing plans for the Federal region that drive pipeline growth and brand awareness
+ Leveraging tools like SFDC, intent data, and Tableau to enhance targeting and guide key accounts through the buyer’s journey
+ Building strong partnerships with marketing, sales, and channel teams to deliver a unified GTM strategy
+ Strategically planning and executing multi-channel programs and impactful customer experiences, including events, digital series, roundtables, partner events, and user groups
+ Helping to build customer stories, use cases, and champion builder programs within Federal that evangelize our differentiation, value, and relationships
What We’re Looking for (Minimum Qualifications)
+ Experience marketing to public sector organizations, specifically to the U.S. Federal government
+ 5+ years of experience in a field marketing role, with a track record of delivering measurable marketing results
+ Experience tracking ROI and analyzing performance across campaigns, events, and programs
+ Exceptional written, verbal, and interpersonal communication skills, with the ability to align across levels and functions and deliver a unified “One Zscaler” experience
+ Willing and able to travel within territory (up to 30%)
What Will Make You Stand Out (Preferred Qualifications)
+ Experience in a high-tech environment developing demand generation and integrated marketing campaigns
+ Strong experience with both digital and in-person marketing tactics, including live events, ABM campaigns, and partner programs
+ Demonstrated success managing end-to-end campaigns and events in the IT or cybersecurity industry
\#LI-Remote
\#LI-DS1
Zscaler’s salary ranges are benchmarked and are determined by role and level. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations and could be higher or lower based on a multitude of factors, including job-related skills, experience, and relevant education or training.
The base salary range listed for this full-time position excludes commission/ bonus/ equity (if applicable) + benefits.
Base Pay Range
$122,500—$175,000 USD
At Zscaler, we are committed to building a team that reflects the communities we serve and the customers we work with. We foster an inclusive environment that values all backgrounds and perspectives, emphasizing collaboration and belonging. Join us in our mission to make doing business seamless and secure.
Our Benefits program is one of the most important ways we support our employees. Zscaler proudly offers comprehensive and inclusive benefits to meet the diverse needs of our employees and their families throughout their life stages, including:
+ Various health plans
+ Time off plans for vacation and sick time
+ Parental leave options
+ Retirement options
+ Education reimbursement
+ In-office perks, and more!
Learn more about Zscaler’s Future of Work strategy, hybrid working model, and benefits here (https://www.zscaler.com/careers) .
By applying for this role, you adhere to applicable laws, regulations, and Zscaler policies, including those related to security and privacy standards and guidelines.
Zscaler is committed to providing equal employment opportunities to all individuals. We strive to create a workplace where employees are treated with respect and have the chance to succeed. All qualified applicants will be considered for employment without regard to race, color, religion, sex (including pregnancy or related medical conditions), age, national origin, sexual orientation, gender identity or expression, genetic information, disability status, protected veteran status, or any other characteristic protected by federal, state, or local laws. _See more information by clicking on the_ Know Your Rights: Workplace Discrimination is Illegal (https://www.eeoc.gov/sites/default/files/2023-06/22-088\_EEOC\_KnowYourRights6.12ScreenRdr.pdf) _link._
Pay Transparency
Zscaler complies with all applicable federal, state, and local pay transparency rules.
Zscaler is committed to providing reasonable support (called accommodations or adjustments) in our recruiting processes for candidates who are differently abled, have long term conditions, mental health conditions or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support.
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