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Digital Strategy Manager
- Wolters Kluwer (Dallas, TX)
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Hybrid role out of any of our office locations.
As a eCommerce Strategy Manager, you will play a critical role in defining our eCommerce vision. This role will drive strategic initiatives, partner with internal business leaders, and deliver data-backed insights to optimize digital sales and market expansion. You’ll have a direct impact on meeting revenue and growth objectives by identifying commercialization needs and aligning them with platform capabilities.
Responsibilities:
Ecommerce Strategy & Market Expansion
+ Partner with business Intelligence and conduct personal competitive analysis/market research to identify emerging ecommerce trends (B2B & B2C).
+ Partner with business segment & marketing leaders to define eCommerce commercialization plan
+ Participate in 3-year strategic planning and eCommerce roadmap development to align with business goals.
+ Identify opportunities to improve digital conversion, enhance customer experience, and optimize pricing/promotion models.
Stakeholder Collaboration & Execution
+ Work cross-functionally with Product, Marketing, Analytics, and Business Segment teams to align eCommerce initiatives with company objectives.
+ Partner with Marketing and Go-to-market to define product enablement backlog based on opportunity and strategic priorities
+ Advocate for digital commerce best practices and influence senior leadership on key investment decisions.
Performance Insights & Data-Driven Decision Making
+ Partner with the analytics team to track eCommerce KPIs, measure success against strategic goals, and provide actionable insights via recurring scorecard reviews
+ Assess product performance by region, segment, and customer type to recommend optimizations. Present findings and recommendations to leadership on how to accelerate eCommerce revenue growth.
Skills:
+ 5-8+ years of experience in eCommerce strategy and digital commerce
+ Proven experience in B2B and B2C eCommerce and background in commercialization planning
+ Strong analytical skills – ability to interpret data, create insights, and make strategic recommendations.
+ Experience working in a global, matrixed organization, influencing multiple stakeholders.
+ Self-starter who enjoys deep research and problem-solving with a data-first approach.
+ Excellent communication and presentation skills, with the ability to engage senior leadership.
_Applicants may be required to appear onsite at a Wolters Kluwer office as part of the recruitment process._
EQUAL EMPLOYMENT OPPORTUNITY Wolters Kluwer U. S. Corporation and all of its subsidiaries, divisions and customer/business units is an Equal Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.
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