• Strategic Account Manager

    Nexstar Media Group (Springfield, MO)


    The Strategic Account Manager (SAM) is a key contributor within both the digital and TV station sales environments, serving as a primary driver of revenue growth and a vital force in meeting departmental objectives. This role is centered on expanding and sustaining digital sales revenue by collaborating closely with sales executives and station leadership.

     

    The SAM builds and nurtures strong client relationships while providing essential support through clear reporting, actionable insights, and professional presentations. A strong foundation in digital marketing is critical, including hands-on experience planning, executing, and reporting on digital campaigns.

     

    As a digital strategist and trusted advisor, the SAM works alongside sales executives and management to develop innovative, performance-driven marketing solutions that deliver measurable results, support client success, and maximize station revenue.

     

    + Develop and execute go-to-market sales strategies and tactics that result in exceeding personal and company revenue targets

    + Establish, maintain and grow meaningful client relationships

    + Help sales executives generate new digital marketing services business and grow business from existing clients

    + Monitor campaigns and make recommendations to existing clients, with Sales Executives

    + Build reports to present alongside Sales Executives to existing clients

    + Attend and participate in corporate sales conference calls and events

    + Meet weekly with the GSM to go over campaigns and revenue

    Requirements & Skills:

    + BA or BS in Business Marketing, Advertising or Communications preferred

    + 3+ years of digital marketing or media sales preferred

    + Significant knowledge of the local digital marketing services product offering and effective use for clients

    + Motivated, enthusiastic, self-starter who can work effectively both independently and collaborating in a team environment

    + Effective communication and client presentation skills

    + Ability to interact with high-level decision makers

    + Ability to execute in an organization through collaboration and a consultative process

    + Excellent follow-up, strong organizational skills and attention to detail

    + Proven ability to meet and exceed sales goals

    + Meaningful contributor in sales meetings on digital marketing topics (ex. best practice sharing, industry trends)

    + Be and effective partner with the market's sales team in generating digital revenue

     

    Nexstar Media Group, Inc. (NASDAQ: NXST) is a leading diversified media company that produces and distributes engaging local and national news, sports and entertainment content across its television and digital platforms, including more than 310,000 hours of programming produced annually by its business units. Nexstar owns America’s largest local television broadcasting group comprised of top network affiliates, with 200 owned or partner stations in 116 U.S. markets reaching 220 million people. Nexstar’s national television properties include The CW, America’s fifth major broadcast network, NewsNation, our national news network providing “News for All America,” popular entertainment multicast networks Antenna TV and Rewind TV, and a 31.3% ownership stake in TV Food Network. The Company’s portfolio of digital assets, including its local TV station websites, The Hill and NewsNationNow.com, are collectively a Top 10 U.S. digital news and information property. For more information, please visit nexstar.tv.

     

    EEO Statement: All qualified applicants will receive consideration for employment without regard to disability, protected veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations.