• Email Marketing Specialist

    ManpowerGroup (Wickliffe, OH)


    Position Title:** **Email Marketing Specialist

    **Location:** Hybrid In Cleveland OH – flexible

    **Role:** Contract to Hire

    **Rate:** Open – (benefits included, PTO not included)

    **Candidates:** US Citizens or Green Card Holders only (no C2C or Visa)

    **Start Date:** January 2026

     

    Seeking a skilled and detail-oriented **Email Marketing Specialist** with hands-on experience in **Microsoft Dynamics 365 Real-Time Marketing** . The role focuses on creating and optimizing email campaigns, customer journeys, and automation strategies. Ideal candidates will demonstrate strong technical execution in email design, data-driven optimization, and journey orchestration within the Dynamics 365 ecosystem.

    Key Responsibilities

    Email Marketing Execution:

    • Design responsive, branded email templates using approved layouts and guidelines.

    • Implement personalization and dynamic content to drive engagement.

    • Conduct A/B testing on subject lines, content, and calls to action.

    • Ensure deliverability, compliance, and adherence to GDPR and CAN-SPAM standards.

    Journey Design & Automation:

    • Build and manage real-time customer journeys using triggers, segments, and rules.

    • Partner with CRM Operations to define journey objectives and conversion metrics.

    • Test journey logic, flow, and timing to ensure seamless user experiences.

    • Monitor campaign performance and recommend optimizations based on analytics.

    Collaboration & Strategy:

    • Work closely with CRM Operations and cross-functional teams to align marketing initiatives.

    • Stay current with Dynamics 365 features, marketing automation trends, and compliance updates.

    Required Qualifications

    • 3+ years of experience in digital marketing, focusing on email marketing and automation.

    • 2+ years of hands-on experience with **Microsoft Dynamics 365 Marketing** (Real-Time Marketing preferred).

    • Strong knowledge of marketing automation, personalization, and segmentation strategies.

    • Proficiency with A/B testing and campaign optimization.

    • Excellent written communication and project management skills.

    Preferred Qualifications

    • **Microsoft Certified:** Dynamics 365 Marketing Functional Consultant Associate.

    • Familiarity with data privacy and compliance standards (GDPR, CAN-SPAM).

    • Experience with other marketing automation tools such as **HubSpot** or **Marketo** .

     

    ManpowerGroup is committed to providing equal employment opportunities in a professional, high quality work environment. It is the policy of ManpowerGroup and all of its subsidiaries to recruit, train, promote, transfer, pay and take all employment actions without regard to an employee's race, color, national origin, ancestry, sex, sexual orientation, gender identity, genetic information, religion, age, disability, protected veteran status, or any other basis protected by applicable law.