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Sr. Marketing Writer
- Insight Global (Minneapolis, MN)
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Job Description
Insight Global is looking to hire a Sr. Marketing Writer to join one of our large software development clients. This is a fully remote role working Monday-Friday in either CST or EST timezones. In this position, you will be the primary writer for one of their product lines and in the games, media, and entertainment sector. You will be writing copy for websites, email marketing, social media platforms, online advertising, video scripts, trade shows, case studies, press releases, etc. In this role, you will be collaborating with the design team on the visual content along with applying SEO expertise to ensure website optimization. This team is looking for someone who is able to collaborate across multiple teams and has technical and design aptitude.
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to [email protected] learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: https://insightglobal.com/workforce-privacy-policy/.
Skills and Requirements
- 4-5+ years of experience as a professional B2B copywriter, for a technology or software companies
- Has a strong portfolio with a wide range of content experience (ie. blogs, cas studies, ads, sales materials, etc)
- Strong experience and demonstrated application of SEO tactics and utilizing an SEO tool
- Strong experience with Google Analytics
- Experience utilizing AI or Copilot to create content - Experience writing good copy on a product page that is highly technical, ability to simplify very technical concepts
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