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  • Marketing Associate, C&I Sales Support & Events

    Vistra (Irving, TX)



    Apply Now

    If you have what it takes to become part of the Vistra family and would like to start a promising career with a global leader, take a look at the exciting employment opportunities that are currently available and apply online.

    Job Summary

    As a critical part of the Business Acquisition Marketing team, this role is responsible for developing marketing activities and sales support tools to help drive $130M in profitability and 50+ TWh in term volume for the acquisition and retention of Large Business Markets (LBM) in targeted ERCOT & MWNE regions.

     

    Specifically, this role will have responsibility for creating and managing event presence and exhibition opportunities and developing collateral, sales support tools and targeted Email / DM campaigns that increase consideration with prospective clients and strengthen engagement and renewal potential with current business customers. This role will also serve as a marketing liaison for the Business Markets team to ensure collaboration with many cross-functional teams and subject matter experts, while also maintaining communications with external vendors and industry organizations to execute timely and impactful acquisition support initiatives.

    Job Description

    Key Accountabilities

    •Develops business sales support tools to engage C&I audience targets targets in current and expansion regions, throughout their customer journey. This includes presentations, emails, collateral, promotional items, and targeted campaigns that enable sales cycle progression.

    •Collaborates with cross-functional teams, SMEs and external influencers to develop key messages and content for multiple channels (Email /DM campaigns, social media (LinkedIn) presence, etc.) to ensure consistent customer engagement and maintain legal and regulatory compliant selling claims. Content to include market/regulatory updates and trends, innovative energy efficiency and sustainability solutions, etc.

    •Identifies and supports customer advocacy activities that promote current customers and amplify energy management best practices among peer networks.

    •Manages participation in industry events, educational summits and networking events to increase consideration and engagement of prospective and current customers to support sales acquisition/renewal strategies.

    •Continually seeks opportunities to improve experience and engagement throughout the business customer journey.

    Education, Experience, & Skill Requirements

    •3-5 years B2B marketing experience with a proven track record in planning and developing campaigns and managing corporate events.

    •Experience in event management and sales support software tools such as Cvent, Salesforce, SF Marketing Cloud and Seismic.

    •Experience managing projects with external vendors & agencies.

    •Working knowledge of key marketing financial drivers.

    •Writing samples that demonstrate strong writing skills for strategic messaging & content development.

    •Excellent organizational, communication and inter-personal skills with the ability to work within a team environment including cross functional teams represented by other departments and/or companies.

    •Ability to effectively multi-task under time constraints in a fast-paced environment while maintaining focus and consistency to event goals

    •Physical attendance at events is a requirement of the job, including pre & post event activities, which could entail travel, or nights and weekends.

    •Experience gained through college degree programs and/or certifications is applicable to the above skills.

     

    Key Metrics

    Achievement of:

    •Improvement in B2B brand awareness and consideration.

    •Campaign and event tracking that summarizes performance versus goal on key metrics such as:

    •Participation

    •Acquisition rates

    •CM Margins for business segments

    •Sales cycle progression

    •Event participation ROI

    •Improvement of business performance key metrics for the LBM acquisition channel.

    •Identify process improvements that enhance experience and engagement throughout the large business customer journey across multiple retail brands.

     

    Job Family

     

    Marketing

     

    Company

     

    Vistra Retail Operations Company

     

    Locations

     

    Irving, Texas

     

    Texas

     

    _We are a company of people committed to: Exceeding Customer Expectations, Great People, Teamwork, Competitive Spirit and Effective Communication. If this describes you, then apply today!_

     

    _If you currently work for Vistra or its subsidiaries, please apply via the internal career site._

     

    It is the policy of the Company to comply with all employment laws and to afford equal employment opportunity to individuals in all aspects of employment, including in selection for job opportunities, without regard to race, color, religion, sex, sexual orientation, gender identity, pregnancy, national origin, age, disability, genetic information, military service, protected veteran status, or any other consideration protected by federal, state or local laws.

     

    If you are an individual with a disability and need assistance submitting an application or would like to request an accommodation, please email us** **at [email protected] to** **make a request.

     

    Vistra (NYSE: VST) is a leading Fortune 500 integrated retail electricity and power generation company based in Irving, Texas, that provides essential power resources to customers, businesses, and communities from California to Maine.

     

    Vistra is the largest competitive power generator in the U.S., with a capacity of approximately 41,000 megawatts, or enough to power 20 million homes, operating in all of the major competitive wholesale markets in the country. Vistra is a leader in the energy transformation and expansion with an unyielding focus on reliability, affordability, and sustainability, powered by a diverse portfolio that includes natural gas, nuclear, coal, solar, and battery energy storage facilities. The company continues to grow its zero-carbon resources, operating the second-largest fleet of competitive nuclear power plants in the country, substantial battery energy storage capacity, and a growing number of solar facilities.

     

    Vistra is one of the largest competitive electricity providers in the country and takes an innovative, customer-centric approach to retail, offering solutions to meet customers’ needs, including more than 50 renewable energy plans. Through its family of retail brands, Vistra serves approximately 5 million residential, commercial, and industrial retail customers.

     

    As a leader in the responsible transformation of the country’s energy supply, Vistra has made significant progress towards its 2030 and 2050 targets. The company has committed to a 60% reduction of Scope 1 and 2 greenhouse gas emissions by 2030, as compared to our 2010 baseline, and net-zero carbon emissions by 2050, assuming necessary technological advancements and public policy incentives are achieved. Learn more about our environmental, social, and governance efforts and read the company’s sustainability report at https://vistracorp.com/sustainability/ .

     

    Vistra’s hardworking team is committed to its purpose, “lighting up lives, powering a better way forward” and is guided by four core principles: we do business the right way, we work as a team, we compete to win, and we care about our stakeholders, including our customers, our communities where we work and live, our employees, and our investors. Learn more about how Vistra is powering a better way forward at vistracorp.com (https://c212.net/c/link/?t=0&l=en&o=3967404-1&h=3533293724&u=https%3A%2F%2Fwww.vistracorp.com%2F&a=https%3A%2F%2Fwww.vistracorp.com) .

     

    Come join us and be part of something special! Click here to learn more about Vistra.

     

    _It is the policy of the Company to comply with all employment laws and to afford equal employment opportunity to individuals in all aspects of employment, including in selection for job opportunities, without regard to race, color, religion, sex, sexual orientation, gender identity, pregnancy, national origin, age, disability, genetic information, military service, protected veteran status, or any other consideration protected by federal, state or local laws._

     

    If you are an individual with a disability and need assistance submitting an application or would like to request an accommodation, please email us at [email protected] to make a request.

     


    Apply Now



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