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Manager, Global Digital Merchandising
- Tiffany & Co. (New York, NY)
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Position Overview
Tiffany & Co. is seeking a dynamic and experienced Digital Merchandising Manager to join our growing E-Commerce team.
Withing the eCommerce team, the Manager will lead global digital merchandising strategy and execution, ensuring the online assortment, visual presentation, and product storytelling reflect Tiffany’s brand equity and meet the evolving expectations of our clients.
The position requires strong analytical capabilities and collaboration with UX/UI teams to shape personalization and product discovery, leveraging data to enhance user journeys and optimize assortment visibility. The Manager will also provide strategic input on product content — including imagery, video, and descriptions — in partnership with Marketing, Product Marketing, and SEO teams to maximize discoverability and conversion.
They will play a central role in connecting digital and retail performance through omnichannel lens, partnering closely with CRM, Marketing Automation, and AI Studio teams to align online merchandising with client engagement and conversion strategies.
The ideal candidate combines creativity with data fluency, demonstrates a deep understanding of luxury e-commerce dynamics, and builds strong partnerships across global and regional teams to drive excellence and innovation in Tiffany’s digital experience.
Key Accountabilities
Catalog Construction and Digital Merchandising performance
+ Supervise the catalog development for Tiffany & Co.'s eCommerce platform according to the company strategy and launch plan
+ Ensure all product information and associated assets are up to date, aligned with brand standards, and actionable for timely launches across all markets
+ Build the commercial plan with eCommerce and Merchandising stakeholders.
+ Optimize product listings to enhance searchability, discoverability, and conversion rate.
+ Collaborate with Marketing and Product Marketing teams to optimize product discovery through strategic guidance on product assets — including still life, on-figure imagery, and mini-videos — ensuring alignment with customer expectations and brand storytelling.
+ Partner with Product Marketing and SEO teams to enhance product content strategy — aligning descriptions, naming conventions, and metadata to improve both brand storytelling and search discoverability.
+ Continuously monitor competitor assortments, pricing architecture, and digital product presentation across categories and regions. Provide actionable insights on newness cadence, product storytelling, and best practices in luxury e-commerce to inform assortment planning, product content strategy, and visual merchandising execution.
+ Animate the visual digital merchandising in adequation with the Brand positioning and regional relevance.
+ Work closely with regional teams to align eCommerce initiatives with local commercial strategies and promotions.
Implementation of Global Digital Merchandising Roadmap
+ Provide insights and recommendations to enhance the overall eCommerce and Omnichannel strategy, emphasizing the impact of online merchandising on retail performance.
+ Collaborate closely with CRM, Marketing Automation, and AI Studio teams to ensure digital merchandising strategies reinforce clienteling, personalization, and cross-channel engagement.
+ Elaborate the specific roadmaps for PLP and PDP experience as part of the global eCommerce program.
+ Review and assess business needs in collaboration with regional teams.
+ Align and execute the strategy of user acceptance and adoption with Digital Products counterparts.
+ Foster a mindset of continuous improvement with a culture of knowledge sharing.
Data Analysis and Reporting
+ Utilize analytics tools to monitor Digital Merchandising performance, identify trends, and make data-driven decisions.
+ Generate regular reports with key performance indicators (KPIs) and present findings to stakeholders.
+ Implement A/B testing and use other optimization techniques to improve user experience and drive sales.
+ Partner with UX/UI teams owning the personalization roadmap, acting as a key stakeholder for website experience evolution. Provide actionable insights based on product performance and user behavior to inform personalization logic and content targeting.
+ Integrate competitive benchmarking and market intelligence into performance reviews, identifying trends and opportunities to strengthen Tiffany’s digital positioning and conversion.
Team Management and Cross-Functional Collaboration
+ Mentor and guide a team of experts through the rhythm of product launches and projects.
+ Partner with product marketing, merchandising, digital product, IT, and regional teams to execute digital merchandising initiatives.
+ Maintain highly efficient interaction with counterparts with different expectations.
+ Demonstrate capacity to adjust in a fast-paced context of changes, with strong priority management and organization skills.
+ Stay informed about industry trends and best practices to ensure Tiffany & Co. remains at the forefront of digital merchandising.
Required Qualifications
+ Bachelor’s degree in marketing, Business, or a related field.
+ 8 + years of experience in digital merchandising and e-commerce, preferably in the jewelry retail industry, with management of a team.
+ Proven track record of success in driving online sales and conversion through effective merchandising strategies.
+ Experience with Product Information Management PIM, content management systems (CMS) and e-commerce platforms.
+ Strong analytical skills and experience with web analytics tools. (Google Analytics, Power BI)
+ Excellent communication, interpersonal, and presentation skills.
+ Proficiency in Microsoft Office Suite.
+ Strong understanding of SEO principles and best practices.
+ Ability to work independently and as part of a team in a dynamic environment.
+ Passion for luxury jewelry retail and the Tiffany & Co. brand.
Preferred Qualifications
+ Successful experience in GenAI product content initiatives
+ Merchandising and search with Algolia, PIM with Akeneo; Salesforce Commerce Cloud
The hiring range for this position ranges from $111,350- $131,000. The salary offered will be dependent upon candidates’ relevant skills and experience.
**Job Identification** : 62155
**Job Category:** : Marketing
**Assignment Category** : Regular Full-time
**Remote Positions** : No
**Professional Experience** : Minimum 10 Years
Equal Opportunity Employer
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