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Marketing Analyst - Insights and Analytics

City: Parsippany

We are Reckitt

Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose.

Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.

•Marketing Excellence​

Marketing is at the heart of Reckitt. We pride ourselves on our unique way of driving growth for some of the world's most loved and trusted health, hygiene and nutrition brands.

Our purpose and fight are what motivates us to design and deliver distinctive communications throughout our consumer funnel, so that we deliver category growth as well as a positive impact on society.

With extensive media and digital teams embedded throughout the organisation, we measure both our business and our societal impact. Our global teams lead on our overarching brand strategy, brand guardianship and innovation pipeline in close partnership with R&D. Leaving our local marketing teams to deliver on our regional goals in partnership with our Sales teams.

With the scale of our 2500 marketing community - alongside our leading-edge Marketing Academy - your opportunities to grow and upskill will be extensive.

About the role

As a Marketing Analyst in Reckitt’s Infant Formula & Child Nutrition team, you’ll support the Insights & Analytics function in uncovering data-driven stories that guide marketing, shopper, and digital strategies. You’ll turn data into insights that inform business decisions and help shape how we connect with consumers and healthcare professionals and support our consumer and medical marketing teams. You’ll gain hands-on experience working with data tools and methodologies used to understand consumers, markets, and brand performance, building the foundation for a career in marketing insights and analytics.

Your responsibilities

• Partner with Insights Manager to deliver consumer and shopper insight projects, including brand health tracking and ad-hoc research to answer business questions using data-driven storytelling.

• Consolidate insights from multiple data sources to provide a 360° view of consumer and category trends.

• Support research projects and consumer studies to bring consumer voice and medical insights into brand decisions.

• Assist in evaluating marketing and media effectiveness to support ongoing optimization.

• Help maintain accuracy and integrity of internal and external data sources, proactively identifying and resolving discrepancies.

• Contribute to team learning by sharing best practices and continuously improving reporting tools and processes.

• Learn how to use syndicated and panel data tools (e.g., NielsenIQ, IRI, Numerator).

The experience we're looking for

• Demonstrated interest in data analysis and storytelling through coursework, projects, and internships, with an eye for accuracy and detail.

• Skilled at simplifying complex information into clear, actionable insights.

• A great communicator and storyteller; you can turn numbers into stories and make insights engaging.

• Organized, curious, detail-oriented, and proactive in exploring new ways to use data.

• Familiarity with Excel and PowerPoint skills.

• BS or BA in Marketing, Economics, Psychology or other research related areas.

• Open to recent graduates or early career professionals with internship experience in Research, CPG companies, Pharma, or Retail.

• This role is not currently sponsoring visas or considering international movement at this time.

\#LI-Hybrid

The skills for success

Consumer Insights, Analytical skills, Brand Strategy, Category Strategy, Presentation skills, Drive Innovation, Storytelling, Creativity, Marketing optimization, Digital Marketing, Brand activation, Commercial accumen, Collaboration, P&L management, FMCG/Consumer Health Experience.

What we offer

With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way. We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognize, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.

US salary ranges

USD $86,000.00 - $130,000.00

US pay transparency

The base salary range for this role will vary based on experience in job and industry, training and education, skills relevant to the position, and other factors permitted by law. In addition to the base salary, the position is eligible for an annual discretionary bonus, which is subject to change each year.

Reckitt offers eligible employees competitive benefits including medical, prescription, dental, vision, and life and disability insurance; paid time off for vacation, sick and Company recognized holidays; a 401(k) plan; 16-week paid parental leave or 26 weeks for the birthing parent; adoption and fertility support; tuition reimbursement; discounts; and much more. Our compensation and benefits packages aim to give our talent the reward, protection, and peace of mind they deserve.

If reasonable accommodation is needed to complete your application, please contact [email protected]. Reckitt is committed to the full inclusion of all qualified individuals.

Equality

We recognize that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you. All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; color, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.

**Nearest Major Market:** New York City

**Nearest Secondary Market:** Newark

**Job Segment:** Nutrition, Counseling, Healthcare