• Product Owner - MarTech Analytics

    Insight Global (New York, NY)


    Job Description

    Insight Global is searching for a Product Manager who has experience running Marketing Technology focused products within a consumer facing environment. They will be responsible for owning the development, enhancement and delivery of the companies Web and mobile products primarily but will be exposed to OTT, Smart devices and smart TVs. This person will gather requirements while making and maintaining relationships with stake holders. Run sprints, tickets, documentation and troubleshoot needed applications. They should have the ability to research and provide insights and ideas towards new features and ways to enhance existing products. They will work closely with the Marketing team who will direct SEO, CRM and user based enhancements. A focus on customization will be driven from the use of consumer data gathered from Tableau and Mix Panel dashboards. Great communication, organization and attitude is required.

     

    We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to [email protected] learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: https://insightglobal.com/workforce-privacy-policy/.

     

    Skills and Requirements

     

    - 4+ years of Product Manager experience focused on Marketing Technology, user adoption customization and data analytics

     

    - Experience working with Martech tools such as AppsFlyer, Branch, Kochava, Singular to drive and understand user behavior and adoption

     

    - Hands on experience working with Tableau or Mix Panel dashboards to analyze user data and deliver insights

     

    - Experience with A/B testing, customer surveys and gathering customer data

     

    - Experience with requirement gathering and team feature reviews, utilizing Jira and Confluence for documentation and ticketing

     

    - Experience working on delivery of a web product that has integrated video & audio playback using Brightcove

     

    - Ability to research and provide insights and ideas towards new features and ways to enhance existing products