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NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.

Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.

Comcast NBCUniversal has announced its intent to create a new publicly traded company ('Versant') comprised of most of NBCUniversal's cable television networks, including USA Network, CNBC, MSNBC, Oxygen, E!, SYFY and Golf Channel along with complementary digital assets Fandango, Rotten Tomatoes, GolfNow, GolfPass, and SportsEngine. The well-capitalized company will have significant scale as a pure-play set of assets anchored by leading news, sports and entertainment content. The spin-off is expected to be completed during 2025.

NBCUniversal is seeking a Senior Manager, Currency & Audience Analytics to join our Ad Sales Insights & Measurement team. This role will focus on driving campaign performance through planning and measurement across currency streams, optimizing media plans across platforms, and ensuring accurate currency reporting of NBCU’s premium portfolio. The ideal candidate will have strong experience in media planning and posting, deep analytical skills, and familiarity with industry-leading currency providers.

As part of NBCUniversal’s One Platform advertising technology stack, you will leverage advanced advertising solutions and data-driven insights to deliver impactful results for clients. This position requires a proactive, detail-oriented individual who thrives in a fast-paced environment and can collaborate across multiple internal teams and external partners.

RESPONSIBILITIES –

+ Serve as subject matter expert on currency measurement methodologies and systems (Nielsen, VideoAmp, Freewheel, etc.).

+ Conduct currency assessments at both network/platform level and campaign level.  Develop clear POVs on currency methodologies, including best practices for internal and external stakeholders.

+ Provide alternative currency campaign reads and aggregate findings to deliver macro-level insights and marketplace positioning.

+ Partner with internal teams (Planning, Pricing, Sales, Product) and external stakeholders on currency applications

+ Able to analyze campaign performance, providing actionable insights and recommendations for optimization.

+ Contribute to the development of new measurement solutions and provide feedback to product and engineering teams.

+ Stay current on industry trends, evolving technologies, and marketplace standards in TV and digital advertising.

Basic Requirements:

+ Bachelor’s degree or equivalent experience.

+ Minimum 5+ years of professional experience in media planning, posting, analytics, or related fields.

+ Strong understanding of media math and campaign management across TV and digital platforms.

+ Solid understanding of the advertising landscape in terms of how data is leveraged and linked within and across platforms for both targeting and measurement purposes

+ Strong established familiarity with currency providers and measurement systems (Nielsen, VideoAmp, Freewheel strongly preferred).

+ Proficiency in Excel and data visualization tools; experience with BI platforms a plus.

Desired Characteristics

+ Solid understanding of the advertising landscape in terms of how data is leveraged and linked within and across platforms for both targeting and measurement purposes

+ Strong analytical and problem-solving skills with attention to detail.

+ Ability to take ownership of open-ended problems and drive them to completion

+ Customer service orientation (internal and external customers)

+ Outstanding project management and time management skills; comfortable working under tight deadlines

+ Excellent communication and interpersonal skills; ability to present complex data clearly.

+ TV and/or digital campaign management experience

+ Familiarity with traditional TV measurement (Nielsen) and digital media math

+ Self-motivated, collaborative, and comfortable working across diverse teams. Efficient, team player and strategic thinker

Additional Requirements:

This position has been designated as hybrid, which currently requires contributing from the office a minimum of three days per week. Beginning January 5, 2026, hybrid employees will be required to work from the office a minimum of four days per week. The Company reserves the right to change in-office requirements at any time.

This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website. Salary range: $120,000 - $145,000 (bonus eligible)

As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to [email protected].