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**Title:** Integrated Marketing Manager (24116)

**Location:** New York NYC Metro – US remote available

**Contract type:** W2 under Staffing Supplier

**Contract Duration:** 1 year

**Pay rate:** $80-85/hour

**Start Date:** ASAP

Position Overview

We are seeking a strategic and creative Integrated Marketing Manager to drive audience-first marketing strategies across acquisition, engagement, and campaign execution. Reporting to a high-performing marketing department, you will be responsible for leveraging insights, collaborating with cross-functional teams, and launching impactful campaigns that grow market share and strengthen brand presence. This role is ideal for a resourceful marketer passionate about data, storytelling, and multi-channel execution in a fast-paced environment.

Key Responsibilities

+ **Strategy Development:** Assess marketing opportunities, lead consumer and audience insight initiatives, and build acquisition-focused strategies for new market segments and verticals.

+ **Campaign Execution:** Develop and launch integrated campaigns across paid, owned, earned, and in-app channels, collaborating with Creative, Growth, Retention, and Social/Influencer teams.

+ **Cross-functional Collaboration:** Partner with Product, Operations, Analytics, and other stakeholders to define goals, measurement plans, and share best practices.

+ **Performance Measurement:** Establish KPIs and measurement systems, report on key metrics, and communicate progress to leadership and other teams.

+ **Market & Trend Analysis:** Remain current on marketing best practices, evolving cultural trends, and competitive landscape to inform strategic decision-making.

+ **Go-to-Market Leadership:** Drive go-to-market launches and initiatives targeting customer acquisition, engagement during key seasonal/cultural moments, and adoption of strategic products.

+ **Team Leadership:** Foster collaborative relationships across internal and external partners; present recommendations and campaign results to senior management.

Required Qualifications

+ Bachelor’s degree required; MBA preferred.

+ 6+ years of professional experience in B2C marketing within corporate or startup environments.

+ Demonstrated fluency with the entire marketing mix and funnel tactics.

+ Proven success leading integrated go-to-market campaigns that drive measurable business impact.

+ Strong ability to find actionable trends in data and build audience-first insights.

+ Exceptional communication, influencing, and relationship-building skills.

+ Creative and collaborative mindset; adept at working with diverse teams and solving complex problems.

+ High degree of reliability, self-motivation, and ability to multi-task.

+ Experience reporting campaign performance, optimizing with data, and presenting to senior leadership.

As part of our promise to talent, Kelly supports those who work with us through a variety of benefits, perks, and work-related resources. Kelly offers eligible employees voluntary benefit plans including medical, dental, vision, telemedicine, term life, whole life, accident insurance, critical illness, a legal plan, and short-term disability. As a Kelly employee, you will have access to a retirement savings plan, service bonus and holiday pay plans (earn up to eight paid holidays per benefit year), and a transit spending account. In addition, employees are entitled to earn paid sick leave under the applicable state or local plan. Click here (https://www.mykelly.com/help-support-working-with-kelly-us/#Benefits) for more information on benefits and perks that may be available to you as a member of the Kelly Talent Community.

Find what’s next with Kelly ® .

As a worker today, it’s up to you to take charge of your career and look for opportunities to learn, grow, and achieve your potential. Helping you find what’s next is what we’re all about. We know what’s going on in the evolving world of work—just ask the 440,000 people we employ each year. Connecting with us means getting the support, guidance, and opportunities needed to take your career where you may have never imagined.

About Kelly

Work changes everything. And at Kelly, we’re obsessed with where it can take you. To us, it’s about more than simply accepting your next job opportunity. It’s the fuel that powers every next step of your life. It’s the ripple effect that changes and improves everything for your family, your community, and the world. Which is why, here at Kelly, we are dedicated to providing you with limitless opportunities to enrich your life—just ask the 300,000 people we employ each year.

Kelly is committed to providing equal employment opportunities to all qualified employees and applicants regardless of race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, age, marital status, pregnancy, genetic information, or any other legally protected status, and we take affirmative action to recruit, employ, and advance qualified individuals with disabilities and protected veterans in the workforce. Requests for accommodation related to our application process can be directed to the Kelly Human Resource Knowledge Center. Kelly complies with the requirements of California’s state and local Fair Chance laws. A conviction does not automatically bar individuals from employment. Kelly participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.

Kelly Services is proud to be an Equal Employment Opportunity and Affirmative Action employer. We welcome, value, and embrace diversity at all levels and are committed to building a team that is inclusive of a variety of backgrounds, communities, perspectives, and abilities. At Kelly, we believe that the more inclusive we are, the better services we can provide. Requests for accommodation related to our application process can be directed to Kelly’s Human Resource Knowledge Center. Kelly complies with the requirements of California’s state and local Fair Chance laws. A conviction does not automatically bar individuals from employment.