• Marketing Measurement Analyst

    Insight Global (Stamford, CT)


    Job Description

    Insight Global is seeking a Marketing Measurement Analyst to support marketing measurement initiatives with a fortune 500 client. This role blends analytical expertise with project management capabilities to ensure the successful execution of Marketing Mix Modeling (MMM) and Multi-Touch Attribution (MTA) projects. This role will act as a strategic partner and backup to the Marketing lead, and work closely with stakeholders to drive adoption, capture business requirements, and maintain project timelines. Responsibilities include facilitating stakeholder alignment, gathering and documenting requirements, and providing high-level analytics guidance to ensure best practices in MMM and MTA methodologies. They will also build reports and dashboards, manage project tracking and oversee timeline management. This is a 12 month ongoing contract and pays $52-60hr.

     

    We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to [email protected] learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: https://insightglobal.com/workforce-privacy-policy/.

    Skills and Requirements

    • 5+ years of experience in marketing analytics or related fields.

    • Hands-on or exposure experience with MMM and MTA solutions

    • TransUnion experience preferred

    • Experience gathering business requirements and working with stakeholders

    • Proven track record of managing projects end-to-end

    • Ability to own project tracking, roadmap planning, and timeline management using tools like Monday.com

    • Build reports and dashboards to track performance and adoption

    • Support note-taking, meeting documentation, and follow-up on action item

     

    Strong communication skills, adaptable, and collaborative