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Sr. Marketing Manager, Brand & Creative
- Brivo (Bethesda, MD)
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Summary
Brivo is seeking a Senior Marketing Manager, Brand and Creative—a strategic leader with a passion for design and proven experience building, scaling, and maintaining a cohesive global brand presence across integrated marketing campaigns.
This is a critical player/coach role where you will both define the brand's creative direction and contribute hands-on design work. Reporting to the Director of Digital Marketing, your primary objective is to lead the end-to-end creative process—from strategic vision to asset delivery—ensuring maximum conversion and brand equity across all customer touchpoints.
You will streamline and manage process and project flow, optimize team bandwidth, and drive efficiency to ensure the on-time, high-quality execution of all creative assets. This role is ideal for a strategic thinker, strong brand builder, inspired content creator, and exceptional project manager who thrives in a dynamic, results-driven environment.
This hybrid position is based at our Bethesda, MD headquarters or Lehi, UT office. Join our team and play a vital role in shaping Brivo’s global brand presence.
Responsibilities
+ Define the overarching creative vision and oversee the evolving brand look and feel. Serve as the definitive brand guardian, ensuring consistency and integrity across all global, print, and digital collateral.
+ Ideate, lead, and execute marketing strategies to develop attention-grabbing, full-funnel content that aligns with overarching business and brand objectives.
+ Strategically own and optimize the design process, managing day-to-day operations and project flow across cross-functional teams (including Sales, Product, and Operations) to ensure efficient resource allocation and on-time project completion.
+ Actively contribute to design work and content creation, providing hands-on support while also consulting on high-level design strategy to continuously elevate the brand's aesthetic quality.
+ Monitor creative project volume and team bandwidth, collecting data to ensure team efforts are focused on high-value initiatives that maximize brand growth and conversion.
+ Explore and implement opportunities for viral reach and brand awareness through events, online initiatives, influencer marketing, and strategic purchasing of advertising space across diverse mass marketing channels (digital ads, print media, billboards, social media, etc.).
+ Conduct thorough market research and analysis to identify trends, insights, and opportunities for brand differentiation, translating them into actionable creative strategies.
+ Lead the implementation of new brand guidelines and mentor team members on creative best practices and execution excellence.
Qualifications
+ Bachelor's degree in Marketing, Advertising, Graphic Design, or a related field.
+ 6+ years of progressive experience in creative leadership, brand management, or marketing roles, demonstrating the ability to manage a brand's presence across multiple channels.
+ A strong portfolio demonstrating both digital and print work, with a focus on visual communication, measurable conversion goals, and strategic storytelling.
+ Deep understanding of brand-building principles, experience developing design systems, and proven ability to execute successful integrated marketing campaigns.
+ Advanced proficiency in the following tools:
+ Creative Suite: Adobe Creative Suite (e.g., Photoshop, Illustrator, InDesign) and Canva.
+ Design and Prototyping: Figma or equivalent industry-standard design tools.
+ Project Management: Asana or similar project management software (Jira, Trello, etc.).
+ Demonstrated ability to adopt a growth mindset in people management and team leadership, with strong mentorship capabilities.
+ Ability to analyze campaign performance data and make data-driven decisions regarding creative strategy and resource allocation.
+ Excellent written and verbal communication skills, with a keen attention to detail and ability to thrive in a fast-paced, deadline-driven environment.
Desired Qualifications:
+ Experience managing or collaborating with creative teams across different international markets.
+ Familiarity with the security, access control, or proptech industry.
+ Certification in Project Management (e.g., PMP, Scrum Master).
The compensation package for this full-time position includes a base salary range of $135,000 - $145,000. Individual compensation packages are based on job-related skills, experience, qualifications, work location, training, and market conditions. In addition to cash compensation (base salary and, where applicable, incentive or overtime pay), Brivonians enjoy a robust benefits and perks package tailored to their work location. Learn more at www.brivo.com/about/careers.
About Us
Brivo Systems LLC created the cloud-based access control and smart spaces technology category over 20 years ago and remains the global leader serving commercial real estate, multifamily residential, and large distributed enterprises. The company’s comprehensive product ecosystem and open API provide businesses with powerful digital tools to increase security automation, elevate employee and tenant experience, and improve the safety of all people and assets in the built environment. Brivo’s building access platform is now the digital foundation for the world's largest collection of customer facilities, protecting over 600 million square feet across 60+ countries. Brivo is privately held and headquartered in Bethesda, Maryland, USA. Learn more at www.Brivo.com.
Brivo is an Equal Opportunity/Affirmative Action Employer committed to providing an inclusive work environment. If you require reasonable accommodations during the application or interview process, please contact [email protected].
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