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Salary Range: $48,000.00 To $50,000.00 Annually

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E-Commerce Manager

Full Time 40/week

M-F 8a-430p weekends as needed

$48,000-$50,000/year

Job Summary

The E-Commerce Manager is responsible for leading and growing True North Goodwill’s online retail operations to maximize revenue in support of the organization’s mission. This role oversees all aspects of e-commerce sales—including product selection, pricing, merchandising, listing quality, online customer service, order fulfillment, and platform performance—ensuring that donated goods are effectively and ethically transformed into mission-supporting revenue. The E-Commerce Manager leads a team of associates and works cross-functionally with retail stores, logistics, marketing, and leadership to create a seamless online sales program aligned with Goodwill’s values.

Duties and Responsibilities

+ Online Sales & Merchandising

+ Manage day-to-day operations of online sales platforms (e.g., ShopGoodwill, Goodwill Books, eBay, Amazon, or internal websites).

+ Develop merchandising strategies to optimize listing quality, product visibility, and sales performance.

+ Oversee product research, authentication, pricing, and categorization to ensure accuracy and maximize revenue.

+ Monitor sales metrics, platform analytics, and conversion trends to inform strategy and weekly goals.

Team Leadership & Development

+ Supervise, train, and support e-commerce associates, photographers, listers, and shipping staff.

+ Create and oversee daily workflow processes including sorting, listing, quality control, and fulfillment.

+ Foster a mission-driven, performance-oriented culture focused on accuracy, efficiency, and ethical stewardship of donations.

Operational Management

+ Develop and refine standard operating procedures for e-commerce production and fulfillment.

+ Maintain inventory tracking systems and coordinate with retail stores and donation centers for product sourcing.

+ Ensure orders are accurately processed, packed, and shipped in a timely manner.

+ Maintain compliance with organizational policies, donor intent considerations, and platform-specific standards.

Marketing & Customer Engagement

+ Collaborate with marketing to promote online store offerings and special collections.

+ Manage online customer service through professional, mission-aligned communication.

+ Identify opportunities for improved brand visibility and customer engagement through photos, descriptions, and storytelling.

Data & Financial Accountability

+ Track daily/weekly/monthly sales performance and provide regular reports to leadership.

+ Create revenue forecasts and help set annual goals for the e-commerce department.

+ Manage e-commerce budget, supplies, and equipment needs efficiently.

Innovation & Program Growth

+ Analyze trends in resale, vintage, secondhand fashion, and collectibles to anticipate market opportunities.

+ Recommend new platforms, tools, or technologies to increase efficiency and revenue.

+ Lead continuous improvement initiatives, including digital transformation projects and process optimization.

Required Skills and Competencies

+ Experience with online selling platforms (eBay, Amazon, Shopify, ShopGoodwill, etc.).

+ Strong leadership and team-management skills.

+ Excellent organizational abilities with a focus on workflow efficiency.

+ Ability to analyze data, interpret KPIs, and make strategic recommendations.

+ Strong written communication and product-merchandising skills.

+ Knowledge of vintage items, apparel, electronics, collectibles, and hard goods.

Education and Experience

+ 2–4+ years of experience in e-commerce, online retail, or related field.

+ Experience with photography, product staging, and listing optimization.

+ Familiarity with inventory management systems and shipping platforms.