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Seasoned Strategic Product Marketing Manager - Data Center Cooling Solutions, Maumee OH

Req ID: 46865

Job Location (Short): Maumee, OH, USA

Employment Type: Full Time

Segment: Danfoss Power Solutions Segment

Job Category: Marketing & Communication

Work Location Type: Hybrid

The Impact You'll Make

As our new Product Marketing Manager – Data Centers, you will own the strategic positioning and messaging for our cooling solutions in the data center market. Your primary focus will be to define and execute a comprehensive marketing strategy that elevates our brand as a leader in energy-efficient liquid cooling technologies.

You'll be crafting compelling narratives, developing branding frameworks, and driving thought leadership through exhibitions, events, and white papers. The ideal candidate will have a track record in identifying target audiences, has created marketing plans that resonate, and ensure their companies/products are positioned to stand out in a competitive B2B landscape.

Success in this role requires proven experience in strategic marketing and analytics, a strong understanding of industrial products, and the ability to translate technical innovation into clear, impactful messaging that accelerates market adoption.

The position is out of Maumee, OH

What You’ll Be Doing

+ Own strategic positioning and messaging for cooling solutions in the data center market.

+ Develop and execute a comprehensive marketing strategy to strengthen brand presence and thought leadership.

+ Create compelling narratives and branding frameworks that differentiate our solutions.

+ Develop and own the messaging strategy that positions Danfoss as the preferred partner for data center cooling solutions.

+ Lead integrated marketing campaigns in collaboration with global communications, product management, and online marketing teams.

+ Drive go-to-market initiatives through exhibitions, events, and white papers.

+ Create compelling value propositions and translate technical features into clear, customer-focused messaging.

+ Identify target audiences and craft marketing plans that resonate with their needs.

+ Execute digital marketing initiatives—including social media campaigns, targeted content, and online advertising—to increase brand visibility.

+ Monitor and optimize campaign performance, ensuring alignment with business objectives and measurable impact in the data center market.

+ Translate technical innovation into clear, impactful messaging for B2B audiences.

+ Leverage analytics and strategic insights to guide decision-making and optimize campaigns.

+ Collaborate cross-functionally to ensure alignment between product, brand, and market positioning.

+ Focus on industrial products experience and proven success in B2B marketing.

What We're Looking For

What We’re Looking For

- Experience: 8–10 years in industrial manufacturing or marketing, preferably with a background in the data center industry.

- Education: Bachelor’s degree in Business Administration, Marketing, Engineering, or related field (MBA or Master’s preferred).

- Mindset: Action-oriented, service-focused, collaborative, and results-driven, with a strong customer relationship orientation and business acumen.

Skills:

Strong expertise in communications and online marketing.

Proven ability to prepare and execute marketing plans.

Proficiency with BI tools (Qlikview, Mosaic/Power BI) and Microsoft Office.

Excellent English communication skills (written and verbal).

Ability to create creative messaging and visual presentations.

What You'll Get from Us

At Danfoss, we believe that a diverse and inclusive workplace fosters creativity, innovation, and a broader perspective in decision-making. When you consider this job posting, do you feel like your profile is not a perfect match? Numerous studies have found that women and people of color are more likely to apply only when they meet all requirements listed in the job posting. Even if you do not check all the boxes, we encourage you to apply anyway. We are curious to find out how you can bring new insights to the role or to Danfoss as an organization.

We are excited to offer you the following benefits with your employment:

Bonus system

Paid vacation

Retirement plan

Flexible working hours

Personal insurance

Opportunity to join Employee Resource Groups

State of the art virtual work environment

Employee Referral Program

Ready to Make a Difference?

If this role excites you, we’d love to hear from you! Apply now to start the conversation and learn more about where your career can go with us.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or other protected category.

Information at a Glance

Danfoss engineers solutions that increase machine productivity, reduce emissions, lower energy consumption, and enable electrification.

Our solutions are used in such areas as refrigeration, air conditioning, heating, power conversion, motor control, industrial machinery, automotive, marine, and off- and on-highway equipment. We also provide solutions for renewable energy, such as solar and wind power, as well as district-energy infrastructure for cities.

Our innovative engineering dates back to 1933. Danfoss is family-owned, employing more than 39.000 people, serving customers in more than 100 countries through a global footprint of 95 factories.

Danfoss engineers solutions that increase machine productivity, reduce emissions, lower energy consumption, and enable electrification.

Our solutions are used in such areas as refrigeration, air conditioning, heating, power conversion, motor control, industrial machinery, automotive, marine, and off- and on-highway equipment. We also provide solutions for renewable energy, such as solar and wind power, as well as district-energy infrastructure for cities.

Our innovative engineering dates back to 1933. Danfoss is family-owned, employing more than 39.360 people, serving customers in more than 100 countries through a global footprint of 95 factories.