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Job Description

At General Motors, our product teams are redefining mobility. Through a human-centered design process, we create vehicles and experiences that are designed not just to be seen, but to be felt. We’re turning today’s impossible into tomorrow’s standard —from breakthrough hardware and battery systems to intuitive design, intelligent software, and next-generation safety and entertainment features.

Every day, our products move millions of people as we aim to make driving safer, smarter, and more connected, shaping the future of transportation on a global scale.

The Role

As Senior Product Manager, Core Experiences, you will be the architect of the first moments our customers have with their GM vehicles. You’ll define and deliver the foundational digital and in-vehicle experiences that set the tone for a lifetime of brand loyalty and satisfaction.

This is your opportunity to

• Shape the Vision: Lead the strategy for vehicle setup experiences, ensuring every customer’s first interaction is seamless, intuitive, and memorable.

• Drive Innovation: Stay ahead of industry trends, anticipate customer needs, and set new standards for what’s possible in automotive experiences.

• Collaborate & Influence: Work cross-functionally with world-class teams—Design, Engineering, Marketing, Sales, and more—to bring your vision to life.

• Champion Quality: Set the bar for excellence, using data-driven insights to continuously optimize and elevate the customer's journey.

• Lead with Impact: Balance short-term wins with long-term vision, making strategic decisions that shape the future of GM’s digital ecosystem.

What You'll Do

• Lead comprehensive domain research, staying ahead of competitive shifts and industry trends to inform product strategy and positioning.

• Proactively conduct competitor analysis to refine product strategy and ensure GM’s core experiences remain differentiated and relevant.

• Create and improve product vision, refining strategies that align with company goals and ensuring a cohesive roadmap for the vehicle setup experience.

• Drive the strategy and execution for vehicle setup experiences, ensuring seamless onboarding and configuration for customers across global markets.

• Collaborate closely with sales, legal, and global teams to align on product requirements, regulatory needs, and key performance indicators (KPIs) for vehicle setup.

• Work with global stakeholders to harmonize vehicle setup experiences, balancing local market needs with a unified GM brand vision.

• Play a key role in influencing the product’s trajectory, making strategic decisions to balance short-term goals with long-term vision.

• Effectively communicate trade-offs and strategic decisions to stakeholders, ensuring transparency and alignment.

• Collaborate with cross-functional teams (Design, Engineering, Program, Marketing, Sales) to align product requirements and ensure all deliverables are actionable and measurable.

• Use data-driven insights to optimize product performance, making informed decisions that improve both customer experience and business outcomes.

• Lead quality initiatives for the vehicle setup user experience, ensuring the team consistently delivers high-quality results and proactively addresses quality issues.

• Manage go-to-market efforts, working closely with sales, marketing, and other stakeholders to ensure successful product launches and provide input on positioning and launch strategies.

Your Skills & Abilities (Required Qualifications)

• 7+ years of digital/software product management experience with technical focus.

• 3+ years of experience managing products focused on core user experiences and strategy of digital products across a variety of platforms (vehicle, mobile, and web).

• Proven ability to balance tradeoffs between consumer needs, business objectives, and technical constraints.

• Experience developing solutions to complex problems with many constraints, using sound judgment and data-informed decision-making.

• Demonstrated expertise in writing, with the ability to effectively balance and integrate vision, strategy, and technical details in a cohesive narrative.

• Ability to identify key data and metrics required to make decisions and understand their implications.

• Strong communication and storytelling skills, with the ability to articulate complex concepts to all stakeholders.

What Will Give You a Competitive Edge (Preferred Qualifications)** **​

• 8+ years of digital/software product management experience.

• Experience driving go-to-market strategies for vehicle first user experiences and collaborating with sales and marketing teams.

**Hybrid:** This role is categorized as hybrid. This means the successful candidate is expected to report to the office three times per week, at minimum. This position will be located at: Cole Engineering Center in Warren, MI or the Technical Innovation Center in Mountain View, CA.

**Compensation:** The compensation information is a good faith estimate only. It is based on what a successful applicant might be paid in accordance with applicable state laws. The compensation may not be representative for positions located outside of the California Bay Area.

+ The salary range for this role is $103,000 to $186,200. The actual base salary a successful candidate will be offered within this range will vary based on factors relevant to the position.

+ Bonus Potential: An incentive pay program offers payouts based on company performance, job level, and individual performance.

**Benefits:** GM offers a variety of health and wellbeing benefit programs. Benefit options include medical, dental, vision, Health Savings Account, Flexible Spending Accounts, retirement savings plan, sickness and accident benefits, life insurance, paid vacation & holidays, tuition assistance programs, employee assistance program, GM vehicle discounts and more.

\#LI-RF1

This job may be eligible for relocation benefits.

About GM

Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.

Why Join Us

We believe we all must make a choice every day – individually and collectively – to drive meaningful change through our words, our deeds and our culture. Every day, we want every employee to feel they belong to one General Motors team.

Benefits Overview

From day one, we're looking out for your well-being–at work and at home–so you can focus on realizing your ambitions. Learn how GM supports a rewarding career that rewards you personally by visiting Total Rewards resources (https://search-careers.gm.com/en/working-at-gm/total-rewards) .

Non-Discrimination and Equal Employment Opportunities (U.S.)

General Motors is committed to being a workplace that is not only free of unlawful discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that providing an inclusive workplace creates an environment in which our employees can thrive and develop better products for our customers.

All employment decisions are made on a non-discriminatory basis without regard to sex, race, color, national origin, citizenship status, religion, age, disability, pregnancy or maternity status, sexual orientation, gender identity, status as a veteran or protected veteran, or any other similarly protected status in accordance with federal, state and local laws.

We encourage interested candidates to review the key responsibilities and qualifications for each role and apply for any positions that match their skills and capabilities. Applicants in the recruitment process may be required, where applicable, to successfully complete a role-related assessment(s) and/or a pre-employment screening prior to beginning employment. To learn more, visit How we Hire (https://search-careers.gm.com/en/how-we-hire) .

Accommodations

General Motors offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email ([email protected]) us or call us at 800-865-7580. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.

We are leading the change to make our world better, safer and more equitable for all through our actions and how we behave. Learn more about:

Our Company (https://search-careers.gm.com/en/working-at-gm/)

Our Culture

How we hire​​​​​​​ (https://search-careers.gm.com/en/how-we-hire/)

Our diverse team of employees bring their collective passion for engineering, technology and design to deliver on our vision of a world with Zero Crashes, Zero Emissions and Zero Congestion. We are looking for adventure-seekers and imaginative thought leaders to help us transform mobility.

Explore our global locations (https://search-careers.gm.com/en/locations/)

We are determined to lead change for the world through technology, ingenuity and harnessing the creativity of our diverse team. Join us to help lead the change that will make our world better, safer and more equitable for all by becoming a member of GM’s Talent Community (beamery.com) (https://flows.beamery.com/generalmotors/talcom) . As a part of our Talent Community, you will receive updates about GM, open roles, career insights and more.

Please note that filling out the form below will not add you to our Talent Community automatically; you will need to use the link above. If you are seeking to apply to a specific role, we encourage you to click “Apply Now” on the job posting of interest.

The policy of General Motors is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's age, race, color, sex, religion, national origin, disability, sexual orientation, gender identity/expression or veteran status. Additionally, General Motors is committed to being an Equal Employment Opportunity Employer and offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us at [email protected] .In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.