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Imaavy Product Director
- J&J Family of Companies (Horsham, PA)
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At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at https://www.jnj.com
Job Function:
Marketing
Job Sub** **Function:
Product Management
Job Category:
People Leader
All Job Posting Locations:
Horsham, Pennsylvania, United States of America
Job Description:
Johnson & Johnson, is recruiting for a Product Director of HCP Marketing on the IMAAVY brand marketing team located in Horsham, PA.
At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at https://www.jnj.com
About Innovative Medicine
Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow.
Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way.
Learn more at https://www.jnj.com/innovative-medicine
About Immunology
Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow.
Our Immunology team leads in the development of transformational medicines for immunological disorders and illnesses. You can influence where medicine is going by restoring health to millions of people living with immune diseases.
Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way.
IMAAVY is a strategically important and exciting asset for the J&J Immunology portfolio, with multiple potential autoantibody indications. IMAAVY recently launched its first indication in Myasthenia Gravis (MG) and there will be second launch next year within a new therapeutic area.
The Product Director of HCP marketing will lead the creation of critical HCP strategies and tactics for MG as well as any future indications.
Key Responsibilities:
+ Lead HCP media strategy and tactical execution, ensuring alignment with brand objectives and effective agency management.
+ Lead articulation of brand marketing strategy through the creation of marketing presentations for major sales meetings like Fast Starts/POAs and represent the brand as needed at these meetings
+ Represent the brand by serving the core team for major sales force milestones like Fast Start/POAs through providing input into the meeting priorities, agenda, and execution
+ Partner with advanced analytics to design and optimize HCP DEP strategy and execution through ongoing monitoring and collaboration.
+ Collaborate with Medical Affairs to align marketing needs and contribute to evidence generation initiatives.
+ Drive competitive strategy by conducting situation assessments and leading strategic workshops.
+ Serve as primary reviewer for commercial analytics deliverables, including market research stimuli and forecasting.
+ Collaborate closely and support cross-functional business partners like Medical, Marketing, Analytics, Digital and Regulatory, Legal and Compliance.
+ Provide mentorship and guidance to junior marketing team members (M1).
QUALIFICATIONS
+ A minimum of a Bachelor's degree is required. Postgraduate qualification, PhD, MBA, or other graduate degree is strongly preferred.
+ A minimum of 7 years of business experience with a minimum of 3 years of marketing experience in the healthcare or pharmaceutical industry is required.
+ Previous experience in HCP marketing with experience developing promotional pieces and working closely with CAC teams
+ Experience translating customer insights into marketing tactics.
+ A demonstrated ability to partner and work with multiple agencies/vendors, manage budgets and projects, work cross-functionally, and with cross-company teams of high-level managers and executives is required.
+ An ability to manage multiple demands and priorities on time, lead teams, gain alignment and drive decision making is required.
+ Strong verbal and written communication skills are required along with demonstrated presentation skills.
+ Ability to think creatively and effectively communicate ideas
PREFERRED
• MBA or other related advanced degree preferred
+ Excellent communication skills with experience engaging Senior Management preferred
Other:
+ This position is based in Horsham, PA and may require up to 25% domestic travel.
Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or other characteristics protected by federal, state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act.
Johnson & Johnson is committed to providing an interview process that is inclusive of our applicants’ needs. If you are an individual with a disability and would like to request an accommodation, external applicants please contact us via https://www.jnj.com/contact-us/careers and internal employees contact AskGS to be directed to your accommodation resource.
Required Skills:
Preferred Skills:
Brand Marketing, Brand Positioning Strategy, Business Alignment, Customer Centricity, Customer Intelligence, Data Analysis, Data-Driven Decision Making, Developing Others, Execution Focus, Financial Analysis, Inclusive Leadership, Leadership, Market Expansion, Product Development Lifecycle, Product Management, Product Portfolio Management, Product Strategies, Risk Assessments, Stakeholder Management, Strategic Thinking, Team Management
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