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  • Staff Product Manager - VAS

    The Hertz Corporation (Dallas, TX)



    Apply Now

    A Day in the Life:

     

    Hertz is seeking a Staff Product Manager to lead the strategy, performance, and growth of our Digital Add-Ons business, including vehicle upgrades, Loss Damage Waiver (LDW), roadside assistance, and other ancillary offerings across both counter and digital channels.

     

    This role is responsible for full P&L ownership, long-term product strategy, and day-to-day performance management for digital add-ons. The ideal candidate combines strong strategic thinking, exceptional communication skills, and the ability to quickly diagnose business trends and recommend actionable solutions. This individual will partner closely with Finance, Data Science, Engineering, Operations, and Counter teams to deliver revenue and customer experience improvements.

    What you'll Do:

    + Own the P&L for Digital Add-Ons across digital and counter channels, including revenue, margin, attach rate, and customer outcomes.

    + Develop and execute the strategic roadmap for digital add-ons, including pricing, bundling, offer structure, and new product opportunities.

    + Serve as the primary point of contact for performance updates, answering “what is happening, why, and what we should do next.”

    + Provide clear, concise, and data-driven communication to senior leadership, including weekly business updates and strategic recommendations.

    + Partner cross-functionally with Finance, Data Science, Engineering, Operations, and Field teams to drive initiatives that improve revenue and customer value.

    + Lead deep-dive analyses to understand business drivers and identify opportunities to optimize attach rate, conversion, margin, and customer satisfaction.

    + Develop and maintain reporting dashboards, KPIs, and mechanisms to track business performance.

    + Drive execution of new product features, pricing changes, and operational improvements with a strong bias for action.

    + Ensure alignment across stakeholders and provide leadership on high-priority initiatives and performance escalations.

    What We're Looking For:

    + 6–10+ years of product management experience with demonstrated ownership of revenue-driving products or P&L components.

    + Proven ability to operate at a Staff PM level—setting strategy, influencing across organizations, and communicating effectively with executives.

    + Experience working with cross-functional teams including Finance, Engineering, Data Science, and Operations.

    + Strong analytical and problem-solving skills with the ability to interpret data, identify root causes, and develop actionable insights.

    + Excellent written and verbal communication skills, including the ability to create high-quality executive narratives and present complex issues clearly.

    + Demonstrated bias for action, ability to manage ambiguity, and willingness to take ownership of business outcomes.

    + Experience in travel, mobility, e-commerce, insurance, or other consumer-facing industries preferred

     

    We expect the starting salary to be around $180k but will be commensurate with experience.

    What You'll get:

    + 40% off the base rate of any standard Hertz Rental

    + Paid Time Off

    + Medical, Dental & Vision plan options

    + Retirement programs, including 401(k) employer matching

    + Paid Parental Leave & Adoption Assistance

    + Employee Assistance Program for employees & family

    + Educational Reimbursement & Discounts

    + Voluntary Insurance Programs - Pet, Legal/Identity Theft, Critical Illness

    + Perks & Discounts –Theme Park Tickets, Gym Discounts & more

     

    The Hertz Corporation operates the Hertz, Dollar Car Rental, Thrifty Car Rental brands in approximately 9,700 corporate and franchisee locations throughout North America, Europe, The Caribbean, Latin America, Africa, the Middle East, Asia, Australia and New Zealand. The Hertz Corporation is one of the largest worldwide airport general use vehicle rental companies, and the Hertz brand is one of the most recognized in the world.

    US EEO STATEMENT

    At Hertz, we champion and celebrate a culture of diversity and inclusion. We take affirmative steps to promote employment and advancement opportunities. The endless variety of perspectives, experiences, skills and talents that our employees invest in their work every day represent a significant part of our culture – and our success and reputation as a company.

     

    Individuals are encouraged to apply for positions because of the characteristics that make them unique.

     

    EOE, including disability/veteran

     


    Apply Now



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  • Staff Product Manager - VAS
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