"Alerted.org

Job Description:

Job Title

New Growth Sr. Marketing Manager

Collaborate with Innovative 3Mers Around the World

Choosing where to start and grow your career has a major impact on your professional and personal life, so it’s equally important you know that the company that you choose to work at, and its leaders, will support and guide you. With a wide variety of people, global locations, technologies and products, 3M is a place where you can collaborate with other curious, creative 3Mers.

This position provides an opportunity to transition from other private, public, government or military experience to a 3M career.

The Impact You’ll Make in this Role

As a **New Growth Sr. Marketing Manager,** you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative people around the world. Here, you will make an impact by:

Market Opportunity Identification:

+ Conduct thorough market research to identify new platform opportunities, emerging trends, and unmet customer needs.

+ Analyze competitive landscapes and industry shifts to uncover high-potential markets.

Go-to-Market Strategy Development:

+ Develop comprehensive go-to-market strategies, including product positioning, target segments, pricing, and distribution channels.

+ Align marketing strategies with broader corporate goals and new platform objectives.

New Product Launch:

+ Lead the end-to-end process of new product introduction—from concept validation through commercialization.

+ Create launch plans, develop marketing collateral, and ensure successful execution across multiple channels.

+ Product management of launched products, ensuring new products are meeting their KPIs.

Cross-Functional Team Leadership:

+ Work closely with R&D to ensure the new platform is aligned with market needs and technological feasibility.

+ Develop business models and financial projections, ensuring profitability and long-term growth, then partner with finance to ensure alignment to CBG expectations.

+ Coach cross-functional and upskill team members in key aspects of marketing.

Brand Development & Customer Engagement:

+ Define and communicate the platform’s value proposition, ensuring consistent messaging across all marketing touchpoints.

+ Build the brand identity for the new platform and establish strong customer engagement strategies, including digital marketing, social media, and direct-to-consumer initiatives.

Performance Tracking & Optimization:

+ Monitor key performance indicators (KPIs) such as sales, market penetration, and customer feedback to gauge the platform’s success.

+ Adjust marketing strategies based on performance data and emerging insights.

+ Innovation Pipeline Management:

+ Continuously seek feedback from customers and the market to inform future product iterations and platform extensions.

+ Collaborate with R&D to foster ongoing innovation and keep the platform relevant and competitive.

Market Research:

+ Set the strategy for market research, determining goals, direction, and methods to support the overall growth strategy.

+ Partner with Insights to utilize customer insights to develop and execute marketing strategies and programs.

Your Skills and Expertise

To set you up for success in this role from day one, 3M requires (at a minimum) the following qualifications:

+ Master's degree or higher (completed and verified prior to start) from an accredited institution.

+ Ten (10) years of combined experience in strategy marketing, business development or relevant field in a private, public, government or military environment.

+ Five (5) years of experience launching and commercializing new products and/or new product development experience in a private, public, government or military environment.

Additional qualifications that could help you succeed even further in this role include:

+ Proven success in launching and scaling new platforms, with demonstrable results in revenue growth, market penetration, and customer acquisition.

+ Exceptional communication and presentation skills, with the ability to influence and collaborate with cross-functional teams and stakeholders at all levels.

+ Strong analytical and financial modeling skills, with the ability to see beyond immediate trends and identify long-term opportunities in new markets.

+ Strong business sense, understanding how to turn market opportunities into profitable ventures.

+ Experience with product portfolio management, new product development, product differentiation, and positioning strategies.

+ Proficiency with financial modeling, forecasting, and ROI analysis to build solid business cases for new platforms.

+ Expertise in building brand narratives for new platforms, defining value propositions that resonate with consumers.

+ Understanding of digital platforms, e-commerce strategies, and digital customer engagement tactics.

+ Consumer Packaged Goods experience.

**Work location:** This role follows an on-site working model, requiring the employee to work at least four days a week at the 3M Center in Maplewood, MN.

**Travel:** May include up to 20% domestic/international

**Relocation Assistance:** May be authorized

Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status).

Supporting Your Well-being

3M offers many programs to help you live your best life – both physically and financially. To ensure competitive pay and benefits, 3M regularly benchmarks with other companies that are comparable in size and scope.

Chat with Max

For assistance with searching through our current job openings or for more information about all things 3M, visit Max, our virtual recruiting assistant on 3M.com/careers.

Applicable to US Applicants Only:The expected compensation range for this position is $212,947 - $260,268, which includes base pay plus variable incentive pay, if eligible. This range represents a good faith estimate for this position. The specific compensation offered to a candidate may vary based on factors including, but not limited to, the candidate’s relevant knowledge, training, skills, work location, and/or experience. In addition, this position may be eligible for a range of benefits (e.g., Medical, Dental & Vision, Health Savings Accounts, Health Care & Dependent Care Flexible Spending Accounts, Disability Benefits, Life Insurance, Voluntary Benefits, Paid Absences and Retirement Benefits, etc.). Additional information is available at: https://www.3m.com/3M/en\_US/careers-us/working-at-3m/benefits/.

Good Faith Posting Date Range 12/19/2025 To 01/18/2026 Or until filled

All US-based 3M full time employees will need to sign an employee agreement as a condition of employment with 3M. This agreement lays out key terms on using 3M Confidential Information and Trade Secrets. It also has provisions discussing conflicts of interest and how inventions are assigned. Employees that are Job Grade 7 or equivalent and above may also have obligations to not compete against 3M or solicit its employees or customers, both during their employment, and for a period after they leave 3M.

Learn more about 3M’s creative solutions to the world’s problems at www.3M.com or on Instagram, Facebook, and LinkedIn @3M.

Responsibilities of this position include that corporate policies, procedures and security standards are complied with while performing assigned duties.

Safety is a core value at 3M. All employees are expected to contribute to a strong Environmental Health and Safety (EHS) culture by following safety policies, identifying hazards, and engaging in continuous improvement.

Pay & Benefits Overview: https://www.3m.com/3M/en\_US/careers-us/working-at-3m/benefits/

3M does not discriminate in hiring or employment on the basis of race, color, sex, national origin, religion, age, disability, veteran status, or any other characteristic protected by applicable law.

Please note: your application may not be considered if you do not provide your education and work history, either by: 1) uploading a resume, or 2) entering the information into the application fields directly.

3M Global Terms of Use and Privacy Statement

Carefully read these Terms of Use before using this website. Your access to and use of this website and application for a job at 3M are conditioned on your acceptance and compliance with these terms.

Please access the linked document by clicking here (http://multimedia.3m.com/mws/media/1274940O/3m-jobs-country-data-privacy-statements-external.pdf) , select the country where you are applying for employment, and review. Before submitting your application, you will be asked to confirm your agreement with the terms.

At 3M we apply science in collaborative ways to improve lives daily as our employees connect with customers all around the world. Learn more about 3M's creative solutions to global challenges at www.3M.com or on Twitter @3M or @3MNews.

3M does not discriminate in hiring or employment on the basis of race, color, sex, national origin, religion, age, disability, veteran status, or any other characteristic protected by applicable law.