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Company description

Present in over 100 countries and employing nearly 80,000 professionals, Publicis Groupe is the third largest communications group in the world. Publicis Groupe is listed on the Euronext Paris [FR0000130577] and is part of the CAC 40 index. Active across the entire value chain, Publicis Groupe offers its major clients a transversal, unified and fluid model allowing them access to all the Groupe’s tools and expertise around the world through the mantra "The Power of One."​

Overview

As Associate Director, Connections Strategy, you will serve as a dynamic integration-driver across the entire PESO (Paid, Earned, Shared, Owned) ecosystem—leveraging unified audience intelligence and data to shape strategies that mobilize audiences and overcome critical brand barriers. Your talent for connecting insights, creative, and media will inspire seamless, magnetic brand experiences that resonate across every touchpoint.

Responsibilities

Day-to-day, your role will include:

+ Harnessing integrated audience data and intelligence to illuminate actionable insights, revealing how consumers interact across the PESO ecosystem and identifying the most effective moments of influence.

+ Mapping holistic consumer journeys to uncover high-impact opportunities and brand barriers, then designing inspiring, cross-channel strategies that catalyze action and advocacy.

+ Acting as a diplomatic facilitator—uniting creative, media, owned, and earned teams, and energizing collaboration to ensure all touchpoints work in harmony toward a common vision.

+ Developing actionable, inspiring briefs that bridge brand platforms and channel strategies, empowering teams to bring bold ideas to life in meaningful, measurable ways.

+ Building trusted, consultative relationships with clients, guiding them to understand the power of integrated PESO strategies in unlocking brand growth and cultural relevance.

+ Championing and orchestrating collaborative workshops and strategy sessions, ensuring alignment and shared momentum across all agency partners and stakeholders.

+ Staying ahead of trends, technology, and culture—translating shifts into powerful, persuasive recommendations that keep brands at the forefront.

+ Maintaining and evolving Connections team artifacts, demonstrating a consistent and repeatable approach to driving excellence in Connections Strategy.

Qualifications

This exciting and important role requires strong work experience (7-9 years; minimum 4-year college degree, Master’s preferred), including a track record of impactful work and professional ingenuity—which means you are:

+ A visionary analytical mind, driven by curiosity and capable of uncovering transformative insights through rigorous research and data exploration. Your expertise with audience intelligence and media-centric tools (such as Comscore, MRI, Google Analytics, and more) is matched by your creative flair—enabling you to see patterns others might miss, and to turn complex data into actionable inspiration that propels brands forward.

+ A natural leader and catalyst for growth, with a proven ability to nurture, coach, and ignite talent within your team. You have a gift for motivating and empowering others—bringing together diverse perspectives, fostering collaboration, and galvanizing creative, media, and owned teams around a shared vision. Your leadership sparks innovation, drives meaningful change, and elevates those around you to achieve their best work together.

+ A compelling storyteller who brings presentations to life with clarity, enthusiasm, and a genuine ability to connect with audiences—whether client, partner, or internal team.

+ A trend-spotter who is endlessly curious about consumer behavior, digital culture, and emerging technologies, always seeking new ways to push boundaries and create value for brands.

+ An all-around seasoned professional with exceptional communication, organizational, and time management skills, and the flexibility to adapt quickly to change.

+ A future-focused innovator, comfortable navigating emerging technologies and tools, including generative AI platforms (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney). Whether sparking new ideas, accelerating research, or unlocking breakthrough content, you’re eager to harness these resources to push boundaries and fuel creative, integrated strategies.

Got the sparkle? Apply if you believe your unique skills are a fit.

Additional information

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact [email protected]. All your information will be kept confidential according to EEO guidelines.

Compensation Range: $106,780 - $153,405 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 2/15/2026.

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