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Who are we?

Established in 2017, trü frü rapidly ascended the “permissible indulgence” space as a Utah-based company selling one-of-a-kind “better for you” Hyper-Chilled and Hyper-Dried real fruit immersed in premium chocolate to retail outlets nationwide. Winning _Most Innovative New Product_ in 2019 and 2022 in the sweets and snacks categories and climbing the fruit-based snack industry chart at an astounding growth rate, trü frü joined the Mars family of brands in February 2023. We are on a mission to build a legacy with trüly remarkable people who can create something special for generations to come!

As the **_Director of DCOM_** you will manage a high-performing team, lead channel strategy, and ensure seamless execution across Omni Channel Universe. Playing a key role in molding the company's long-term strategic plans and will allocate resources geared towards our ambition of 30% digital penetration by 2030. You will build a team to foster/advance Shopper Marketing, Digital Content, E-tailing (across Pureplay, ODD and TikTok Shop), and ensure advancement toward Perfect Digital Store across Omni Universe

What you'll do

+ Champion Omni Sales transformation and integration.

+ Break cross-functional silos to make DCOM a shared responsibility for all.

+ Drive thought leadership to pilot new opportunities.

+ Build a 3 year vision to execute for the short and medium term.

+ Lead beyond DCOM; proactively manage price/pack implications across the enterprise/ market.

+ Cultivate and nurture top-tier, value-add relationships internally, with customers and key agency partners; foster strong and mutually beneficial connections that contribute to the company's success.

+ Ensure the implementation of robust measurement tools across DCOM universe in pursuit of building “Perfect Digital Store” implementation/execution.

+ Cultivate a data-driven culture that emphasizes the importance of leveraging insights for effective decision-making.

What you'll bring to Trü Frü

You are** **…

+ Inspire team members through strong leadership, fostering collaboration, camaraderie, and shared success across teams.

+ Lead and manage a diverse, multi-functional team with a focus on capability building, talent development, and engagement.

+ Leverage diverse perspectives and data to make informed decisions, demonstrating sound judgment and accountability.

+ Translate insights into actionable plans, challenging teams to adapt, pivot, and innovate.

You have:

+ Bachelor’s degree in business administration or a related field.

+ 5+ years of experience in the Sales or Marketing function, including direct management of a team (3+ years), proven DCOM management (3+ years).

+ Excellent communication, negotiation, collaboration, analytical, and influencing skills.

+ Ability to know when to empower others and when to take a hands-on approach.

+ History of leading sustained growth within previous roles.

+ Experience managing a customer P&L and possess financial acumen.

+ Demonstrated proficiency in developing strategy and an agent of change.

Pluses:

+ Master’s degree in business administration.

Certain states and localities require employers to post a reasonable estimate of salary range. Actual salary will be based on a variety of factors, including location, experience, skill set, performance, licensure and certification, and business needs. The range for this position in other geographic locations may differ.

What trü frü offers –

+ Competitive salary, including a target bonus and an impressive benefits package!

+ Flexible Paid Time Off

+ Excellent health, dental & vision insurance, with options to fit you and your family’s needs.

+ Long-term disability and short-term disability insurance

+ Employee Assistance Program (EAP)

+ 401K retirement saving opportunity.

+ Casual office dress code

+ A dynamic, ambitious, indulgently fun work environment!

EEO

At trü frü, we are committed to an inclusive workplace where diversity in all its forms is championed. trü frü is proud to be an equal opportunity workplace and we are an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants with criminal histories, consistent with legal requirements. If you require special accommodation, please let us know.

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