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  • Analyst - Marketing Tech and Workflow Enablement

    American Express (New York, NY)



    Apply Now

    Description

    At American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. As part of Team Amex, you'll experience this powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career.

     

    Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express.

     

    About Global Commercial Services (GCS) Marketing

     

    American Express Global Commercial Services (GCS) is the leading payments provider for businesses and corporations of all sizes, with small business being the largest customer segment.

     

    The Global Commercial Services Marketing team (GCSM) makes business membership essential by creating and delivering world-class marketing that drives demand, deepens engagement, and showcases the value of our differentiated products and services. Our portfolio includes charge, lending, co-brand, and corporate cards, along with a suite of small business banking and B2B solutions.

     

    As the Marketing Tech & Workflow Enablement Analyst you’ll play a pivotal role in transforming how GCS Marketing executes campaigns through Project Flywheel — a multi-year initiative redefining marketing execution via automation, innovation, and efficiency.

     

    You’ll translate business needs into scalable marketing capabilities, redesign workflows, and build future-ready systems that make campaign execution faster, compliant, and more consistent. Acting as the bridge between marketing, product, and technology, you’ll ensure our MarTech ecosystem evolves to meet real business goals.

    About Project Flywheel

    Project Flywheel is an enterprise-wide initiative reimagining how American Express plans, builds, and delivers marketing. By uniting technology, operations, and people, Flywheel creates a more agile, efficient, and data-driven marketing ecosystem.

     

    As GCS Marketing embraces this transformation, your leadership will help marketers execute with greater speed, clarity, and confidence.

    Key Responsibilities:

    + **Support Process Optimization** : Document business requirements, map workflows, and identify pain points or process improvement opportunities.

    + **Coordinate Migration Efforts** : Assist in maintaining the migration roadmap and timeline, supporting communication and coordination across use cases and teams.

    + **Support Capability Enhancement** : Contribute to capability enhancements across the marketing execution process. Help test and document new features or changes.

    + **Drive Team Organization** : Manage team documentation, update leadership materials, and maintain resource libraries (e.g., Confluence, SharePoint).

    + **Build System Knowledge** : Develop working expertise in Adobe Marketing Cloud tools to support campaign process improvement and system refinement.

    What You Bring:

    + **Marketing Operations Acumen** : Understanding of marketing operations and campaign execution processes.

    + **Organizational Excellence** : Strong prioritization and time-management skills; thrives in a fast-moving, evolving environment with multiple stakeholders.

    + **Proactive Mindset** : Self-starter who takes initiative, anticipates needs, and contributes ideas to drive progress.

    + **Collaborative Communicator** : Skilled at building relationships and conveying complex information clearly across marketing, product, and technology teams.

    + **Adaptable Problem-Solver** : Comfortable with ambiguity and quick to adjust when priorities or project direction change.

    **Minimum Qualifications** :

    + 1-2 years of relevant experience in marketing execution and campaign management.

    + Familiarity with marketing technology platforms or digital campaign execution.

    + Strong proficiency in documentation and project coordination tools (e.g., Confluence, SharePoint, Excel, PowerPoint).

    Preferred Qualifications:

    + Exposure to Adobe Marketing Cloud or similar platforms.

    + Experience supporting marketing transformation or system-enablement initiatives.

    + Familiar with working across channels, including email marketing and other digital marketing channels.

    + Background working cross-functionally in large or matrixed organizations.

    Qualifications

    Salary Range: $65,500.00 to $102,500.00 annually bonus benefits

     

    The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we’ll consider your location, experience, and other job-related factors.

     

    We back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones' physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally:

     

    + Competitive base salaries

    + Bonus incentives

    + 6% Company Match on retirement savings plan

    + Free financial coaching and financial well-being support

    + Comprehensive medical, dental, vision, life insurance, and disability benefits

    + Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need

    + 20 weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy

    + Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)

    + Free and confidential counseling support through our Healthy Minds program

    + Career development and training opportunities

     

    For a full list of Team Amex benefits, visit our Colleague Benefits Site .

     

    American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law. American Express will consider for employment all qualified applicants, including those with arrest or conviction records, in accordance with the requirements of applicable state and local laws, including, but not limited to, the California Fair Chance Act, the Los Angeles County Fair Chance Ordinance for Employers, and the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance. For positions covered by federal and/or state banking regulations, American Express will comply with such regulations as it relates to the consideration of applicants with criminal convictions.

     

    We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.

     

    US Job Seekers - Click to view the “ Know Your Rights ” poster. If the link does not work, you may access the poster by copying and pasting the following URL in a new browser window: https://www.eeoc.gov/poster

     

    Employment eligibility to work with American Express in the United States is required as the company will not pursue visa sponsorship for these positions.

     

    **Job:** Marketing

    **Primary Location:** US-New York-New York

    **Schedule** Full-time

    **Req ID:** 25022532

     


    Apply Now



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