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UI/UX Product Design Lead
- The Coca-Cola Company (Atlanta, GA)
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Digital products play a central role in how we create value for customers, support the teams who serve them, and shape the consumer experience. Our product organization brings together small, empowered teams that move with clarity, speed, and purpose, enabling digital to be a meaningful source of advantage across our operating unit.
Our work touches the experiences that keep the business running, including customer journeys, service delivery, sales workflows, and the systems that connect them. We are raising our standards for product craft and rebuilding the platforms behind these experiences.
We are growing our in-house design practice and looking for senior design leaders who want to help shape it from the inside. Designers work side-by-side with Product, Engineering, and Research to turn complex workflows into simple, coherent, human experiences. If you want to both lead through craft and grow other designers, we'd love to meet you.
About the Role
The **UI/UX Product Design Lead** is a player-coach role responsible for leading and developing a team of Product Designers while remaining hands-on in shaping key product experiences. You will set the bar for design quality, coherence, and craft across multiple product teams, while directly contributing to complex or high-impact design work yourself.
In this role, you'll lead a team of designers through discovery, concept development, validation, and execution, helping them grow their judgment, confidence, and product thinking. You'll partner closely with Product Managers, Engineers, and Researchers to shape end-to-end experiences that are intuitive, scalable, and grounded in real user needs.
This role is ideal for a senior design leader who enjoys building and coaching a team, setting clear standards, and staying deeply connected to the work.
Responsibilities
Design Leadership & Team Development
+ Lead, coach, and develop a team of Product Designers, providing clear direction, regular feedback, and thoughtful critique
+ Establish clear expectations for quality, craft, and collaboration across the design team
+ Support hiring, onboarding, performance development, and career growth for designers
+ Foster a culture of learning, critique, and continuous improvement
Hands-On Design & Craft
+ Remain actively involved in design for complex journeys or strategically important product areas
+ Produce and review high-quality interaction design, flows, prototypes, and visual design
+ Model strong design judgment and execution, setting the standard for usability, accessibility, and polish
Discovery & Experience Design
+ Partner with Product, Engineering, and Research to shape discovery, clarify problem spaces, and explore solutions
+ Translate user insight into clear experience concepts, design principles, and cohesive end-to-end journeys
+ Support rapid prototyping, testing, and iteration to learn quickly and reduce risk
Systems & Consistency
+ Contribute to and evolve shared design systems, patterns, and experience principles
+ Ensure consistency and coherence across products while allowing teams to move quickly and independently
+ Advocate for accessibility, usability, and inclusive design standards
Collaboration & Influence
+ Represent the design perspective in cross-functional discussions and decision-making
+ Bring structure and clarity to ambiguous problem spaces through journeys, frameworks, and storytelling
+ Partner closely with the Head of Design & Research to align on vision, standards, and ways of working
Key Qualifications
+ 7+ years of experience in product design, UX, or experience design, with a strong portfolio of shipped digital products
+ Education: Bachelor's degree in design, HCI, or a related field, or equivalent practical experience
+ Demonstrated success designing intuitive, high-quality experiences that meet user needs and drive meaningful business outcomes
+ Experience leading or managing designers, including providing direction, critique, and coaching to elevate craft and judgment
+ Strong proficiency in interaction design, information architecture, and visual design across web and mobile products
+ Fluency in modern design tools and prototyping across multiple levels of fidelity
+ Clear, compelling communication skills, with the ability to articulate design rationale to technical and non-technical audiences
+ Ability to balance multiple priorities, make thoughtful trade-offs, and bring clarity to complex or ambiguous problem spaces
Preferred Qualifications
+ Experience leading design across multiple product teams or complex end-to-end journeys
+ Familiarity with design systems, shared patterns, and scalable experience frameworks
+ Experience working closely with design research or incorporating continuous user insight into design decisions
+ Exposure to service design, operational workflows, or multi-touchpoint experiences
+ Experience using AI or intelligent tools to support design exploration, prototyping, or insight generation
Skills
+ **Design Craft & Judgment** - Delivers high-quality interaction, information architecture, and visual design with a strong bar for usability and accessibility.
+ **Product & Systems Thinking** - Connects user needs, business context, and technical constraints to shape coherent, scalable experiences.
+ **Leadership & Coaching** - Sets clear expectations, provides effective critique, and grows designers through feedback and example.
+ **Influence & Communication** - Brings clarity to ambiguity and aligns cross-functional partners through strong storytelling and design rationale.
+ **Execution Excellence** - Balances hands-on delivery with team leadership to ensure speed, quality, and reliability.
Skills:
Influencing; Microsoft Azure; Business Processes; Software Development; Waterfall Model; Agile Methodology; Microsoft Office; Risk Mitigation Strategies; Application Development; Strategic IT; Software Development Life Cycle (SDLC); Change Management; Vendor Management; Process Improvement Plans; Negotiation; Business Value Creation
The Coca-Cola Company will not offer sponsorship for employment status (including, but not limited to, H1-B visa status and other employment-based nonimmigrant visas) for this position. Accordingly, all applicants must be currently authorized to work in the United States on a full-time basis and must not require The Coca-Cola Company's sponsorship to continue to work legally in the United States.
Pay Range:$171,000 - $198,000
Base pay offered may vary depending on geography, job-related knowledge, skills, and experience. A full range of medical, financial, and/or other benefits, dependent on the position, is offered.
Annual Incentive Reference Value Percentage:30
Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class.
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